2020/2021 Winners & Shortlists

BIG BLACK COCK

BrandCONNECT
Product/ServiceCONNECT INTERNET
EntrantTBWA\RAAD Dubai, UNITED ARAB EMIRATES
CategoryConsumer Services / Business to Business
Idea Creation TBWA\RAAD Dubai, UNITED ARAB EMIRATES

Cultural / Context information for the jury

Parental control is a tool that allows parents to monitor their kids’ internet usage and prevent them from accessing inappropriate content, mainly -but not only- sex films. Today, Lebanon is under lockdown due to the global pandemic, and parents let alone their children with digital devices all the time, making Parental Control more relevant than before. At Connect, our mission is to make the future better and easier for people in Lebanon by solving current internet problems, offering them a real wireless broadband experience, and putting all the tools at hand to guarantee a secure and enjoyable internet experience. Porn films and adult videos have very unique names that play with double meaning…double meaning that innocent children don’t know. THE IDEA: To take adult film titles, and re-create them as children's illustration style, making them harmless for kids.

Is your poster / billboard larger or smaller than a 6 sheet poster (1200 x 1800mm)?

Poster size: A0

Credits

Name Company Role
Walid Kanaan TBWA\RAAD CCO
Bruno Bomediano TBWA\RAAD ECD
Alex Pineda TBWA\RAAD CD
Pedro Velasquez TBWA\RAAD Art Director
Romy Abdelnour TBWA\RAAD PR & Communications
Diana Georges TBWA\RAAD Client Servicing