| Brand | JEEP - TRADING ENTERPRISES |
| Product/Service | JEEP |
| Entrant | MEMAC OGILVY Dubai, UNITED ARAB EMIRATES |
| Category | Posters |
|
Idea Creation
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MEMAC OGILVY Dubai, UNITED ARAB EMIRATES
|
Background
Jeep is made for those who go further and see a highway on an impenetrable road.
For those who thin, 'the more lost, the better.' Jeep is freedom, adventure, authenticity , and passion.
Describe the creative idea (40% of vote)
Everyone is scared of getting lost. But if you have a Jeep is what you look for.
Describe the execution (40% of vote)
By using the Google Maps interface without signal we represent a driver in the middle of nowhere.
Credits
| Juggi Ramakrishnan |
Memac Ogilvy Dubai |
CCO |
| Nicolás López |
Memac Ogilvy Dubai |
Art Director |
| Fernando Monetero |
Memac Ogilvy Dubai |
Copywriter |
| Cesar Bautista |
Memac Ogilvy Dubai |
Designer |
| Nadeem Hassan |
Memac Ogilvy Dubai |
Production |
| Devitha Ferrao |
Memac Ogilvy Dubai |
Production |
| Hadi Ballout |
Memac Ogilvy Dubai |
Account Management |
| Kenneth Daniel Monis |
Memac Ogilvy Dubai |
Account Management |
| Omar Sallam |
Memac Ogilvy Dubai |
Account Management |
| Allen Bedrossian |
FCA Group |
Account Management |
| Grant Bowring |
Trading Enterprises |
Account Management |
| Praveen Nair |
Trading Enterprises |
Account Management |
| Roxane Magbanua |
PHD |
Account Management |
| Mohammed Bekdash |
PHD |
Account Management |
| Luc Jobard |
PHD |
Account Management |
| Carmela Marcelo |
PHD |
Account Management |