2020/2021 Winners & Shortlists

Write a short summary of what happens in the film

Using the same compelling cinematic visuals and slam poetry narration as the Expo 2020 Dubai film Welcome To The Future, Be There takes the audience on a trip back through history, using film, stills and animation. The film reminds the audience that when many of man’s greatest achievements occurred, they weren’t there, it was before their time. However, by going to Expo 2020 Dubai, their time is now. This is a once-in-a-lifetime opportunity to witness to the future and to see history the making at this show of human brilliance. Expo 2020 Dubai really is the next great milestone in the story of human civilization.

Cultural / Context information for the jury

Welcome to the Future was a global campaign launched in 52 markets in 16 languages so did not reflect any local or cultural nuance.

Provide the full film script in English.

VO: You weren’t there when humans conquered fire, when they wore animal skin attire, or invented the bicycle tire. You weren’t there. When they created algebra, built the pyramids in Giza or painted the Mona Lisa. You weren’t there when they first made paper, or built an amphitheater when they calculated gravity. or made flying reality. You weren’t there when they composed the classics, when they discovered antibiotics when they made the mechanical clock. or taught the world how to rock. But you can be there and with your own eyes witness new acts of human genius Be there to see the alliance of art, music, fashion and science See a futuristic festival filled with ideas new and radical performances magical in a six-month long spectacle. This, you can’t afford to miss. It’s the best of humankind
in the greatest show of our time. Titles: THE WORLD’S GREATEST SHOW Logo:
Expo 2020 Dubai. Website: expo2020dubai.com