| Brand | ETISALAT |
| Product/Service | TELECOMMUNICATIONS |
| Entrant | IMPACT BBDO Dubai, UNITED ARAB EMIRATES |
| Category | Editing |
|
Idea Creation
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IMPACT BBDO Dubai, UNITED ARAB EMIRATES
|
|
Production
|
DÈJÁVU Dubai, UNITED ARAB EMIRATES
|
|
Additional Company
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MANGO JAM STUDIO Dubai, UNITED ARAB EMIRATES
|
Write a short summary of what happens in the film
In a highly entertaining blitz of edits, we see a number of scenarios in which people meet bad luck, all timed to a well known soundtrack, ranging from the embarrassing to the outright painful. The film ends with a simple message: it doesn't matter anymore if you're lucky or not, as you will still win with an Etisalat recharge.
Credits
| Dani Richa |
Impact BBDO |
CEO |
| Ali Zein |
Impact BBDO |
Executive Creative Director |
| Ramy El Sakka |
Impact BBDO |
Creative Director |
| Ahmed Otaibi |
Impact BBDO |
Senior Art Director |
| Hisham El Gamal |
Impact BBDO |
Group Account Director |
| Mohamed El Shorafa |
Impact BBDO |
Account Manager |
| Manasvi Gosalia |
DejaVu |
Executive Producer |
| Mostafa Hashish |
Impact BBDO |
Strategist |
| Samer Khansa |
Impact BBDO |
Business Unit Director |
| Marianne Sargi |
ImpactBBDO |
Producer |
| Ramy El Sakka |
Impact BBDO |
Writer |