THE SOUND OF TOGETHERNESS
Brand | ETISALAT UAE |
Product/Service | TELECOMMUNICATIONS |
Entrant | IMPACT BBDO Dubai, UNITED ARAB EMIRATES |
Category | Script |
Idea Creation
|
IMPACT BBDO Dubai, UNITED ARAB EMIRATES
|
Production
|
BIG KAHUNA FILMS Dubai, UNITED ARAB EMIRATES
|
Additional Company
|
METROPOLITANA Dubai, UNITED ARAB EMIRATES
|
Additional Company 2
|
PAPA MUSIC Dubai, UNITED ARAB EMIRATES
|
Write a short summary of what happens in the film
As part of Etisalats CSR program we celebrated the people who are hearing impaired on International Sign Language Day.
Following the brand's long running "Together Matters" brand theme, we demonstrated how hearing impaired people never let anything stop them by showing how music can be a fulfilling part of their lives.
Provide the full film script in English.
Music brings us together.
It brings excitement.
Makes us feel alive.
Some of us can't hear it.
But that doesn't stop us.
Celebrating people with hearing loss
on International Day of Sign Languages, September 23
Credits
Dani Richa |
Impact BBDO |
CEO |
Paul Shearer |
Impact BBDO |
Chief Creative Officer |
Ali Zein |
Impact BBDO |
Executive Creative Director |
Akram Dohjoka |
ImpactBBDO |
Creative Director |
Hisham El Gamal |
Impact BBDO |
Group Account Director |
Ahmed El Rafie |
Impact BBDO |
Senior Account Director |
Paul Shearer |
Impact BBDO |
Writer |
Amina Malik |
Impact BBDO |
Senior Executive |
Samer Khansa |
Impact BBDO |
Business Unit Director |
Irina Siraeva |
Impact BBDO |
Art Director |
Eddie Rizk |
Big Kahuna Films |
Executive Producer |
Marie Claire Maalouf |
Impact BBDO |
Creative Director |