2018 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
F01 Integrated Campaign led by Promo & Activation
ALWALIMAH CHEF SEASON 2
ALWALIMAH BRAND / ENHANCE THE COOKING SKILLS FOR THE WOMEN WHO HAVE PASSION & LOVE FOR COOKING
MAYAR FOODS COMPANY Dammam SAUDI ARABIA
POTATOES ON MARS
CIP - THE INTERNATIONAL POTATO CENTER / POTATOES
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
SAMSUNG GALAXY NOTE8 – #DOBIGGERTHINGS BILLBOARD
SAMSUNG GULF ELECTRONICS / SAMSUNG GALAXY NOTE8
CHEIL WORLDWIDE Dubai UNITED ARAB EMIRATES
F02 Low Budget / High Impact Campaign
VOICE FOR ALAN
UNHCR / UNHCR - REFUGEE AID
Y&R DUBAI UNITED ARAB EMIRATES
THE PROMOTICON
MCDONALD'S / MCDELIVERY APP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
SLOW TRENDS
CONNECT / CONNECT BOUNDLESS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Gold
KEFA SPARE PARTS
AWR ARABIAN AUTOMOBILES / NISSAN GENUINE PARTS / SERVICE CENTER
TBWA\RAAD Dubai UNITED ARAB EMIRATES
TALES OF CLOTHES
OASIS MALLS (LANDMARK GROUP) / OASIS MALL, DUBAI
BPG BATES Dubai UNITED ARAB EMIRATES
ARABIC REASSEMBLED
AL FUTTAIM / IKEA
IMPACT BBDO Dubai UNITED ARAB EMIRATES
IMMUNITY CHARM
MINISTRY OF PUBLIC HEALTH, AFGHANISTAN / THE IMMUNITY CHARM
McCANN INDIA Mumbai INDIA
Short List
BLACK FRIDAY CHALLENGE
KHOURY HOME / HOME APPLIANCES SALE
M&C SAATCHI MENA Beirut LEBANON
WIRELESS CHARGING FURNITURE
IKEA SAUDI ARABIA / WIRELESS CHARGING FURNITURE
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES