2018 Winners & Shortlists

Title Brand Product / Service Entrant Company Country Award
A05 Cars & Automotive Products & Services
LEGS
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A14 Public Sector
CELINE ABDUL SALAM
DUBAI HEALTH AUTHORITY / GOVERNMENT/HEALTH AUTHORITY
THE CLASSIC PARTNERSHIP ADVERTISING Dubai UNITED ARAB EMIRATES
A11 Commercial Public Services
GOOD MORNING SPAM
CONNECT / UNLIMITED REACH POSTPAID PLAN
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A13 Corporate Social Responsibility
WOMEN'S SAFETY COMES 1ST CAMPAIGN
AL-MAJDOUIE HYUNDAI MOTORS / AUTOMOTIVE
HORIZON FCB Jeddah SAUDI ARABIA
A03 Fast Moving Consumer Goods
PRISONERS
PEPSICO / CHEETOS FLAMIN' HOT
DDB DUBAI UNITED ARAB EMIRATES
B01 Use of Print & Publishing
SKINS OF PEACE
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
A15 Charities & Non-profit
EYES
NOD LEBANON / ORGAN DONATION
J. WALTER THOMPSON RIYADH SAUDI ARABIA
A09 Financial Products & Services
FOREST
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
A02 Drinks
TRUCK
MCDONALD'S / MCCAFÉ
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Bronze
C01 Original Print & Publishing
ONE BOOK FOR PEACE
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
Gold
A04 Durable Consumer Goods
TANGLED KISS
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Silver
TANGLED MJ
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Silver
A15 Charities & Non-profit
HEART
NOD LEBANON / ORGAN DONATION
J. WALTER THOMPSON RIYADH SAUDI ARABIA
Bronze
A02 Drinks
AIRPORT
MCDONALD'S / MCCAFÉ
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Bronze
A09 Financial Products & Services
VEGAS
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
C01 Original Print & Publishing
KNOWLEDGE IS BULLETPROOF
SOC OUTREACH / GIRLS' EDUCATION
BBDO PAKISTAN Lahore PAKISTAN
Short List
B01 Use of Print & Publishing
THE PRINT AD THAT WAS NEVER PRINTED
BEKO / EARTH DAY
McCANN ISTANBUL TURKEY
A12 Corporate Image & Sponsorship
SHIP
THE LEGO GROUP / CORPORATE IMAGE
GREY MENA Dubai UNITED ARAB EMIRATES
Short List
A13 Corporate Social Responsibility
GRL_2018
NISSAN SAUDI ARABIA / INSTITUTIONAL
TBWA\FULLSTOP Jeddah SAUDI ARABIA
A03 Fast Moving Consumer Goods
RUGBY PLAYERS
PEPSICO / CHEETOS FLAMIN' HOT
DDB DUBAI UNITED ARAB EMIRATES
A11 Commercial Public Services
MOM SPAM
CONNECT / UNLIMITED REACH POSTPAID PLAN
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
A14 Public Sector
GEETA M PATEL
DUBAI HEALTH AUTHORITY / GOVERNMENT/HEALTH AUTHORITY
THE CLASSIC PARTNERSHIP ADVERTISING Dubai UNITED ARAB EMIRATES
A05 Cars & Automotive Products & Services
HEART
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
HUMP
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A14 Public Sector
JEAN LUC DIACONO
DUBAI HEALTH AUTHORITY / GOVERNMENT/HEALTH AUTHORITY
THE CLASSIC PARTNERSHIP ADVERTISING Dubai UNITED ARAB EMIRATES
A11 Commercial Public Services
LIFE COACH SPAM
CONNECT / UNLIMITED REACH POSTPAID PLAN
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
A03 Fast Moving Consumer Goods
THE BULLY
HENKEL / VERNEL FABRIC SOFTENER
DDB DUBAI UNITED ARAB EMIRATES
A02 Drinks
BOTTLE
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
B01 Use of Print & Publishing
KNOWLEDGE IS BULLETPROOF
SOC OUTREACH / GIRLS' EDUCATION
BBDO PAKISTAN Lahore PAKISTAN
Short List
A12 Corporate Image & Sponsorship
CAR
THE LEGO GROUP / CORPORATE IMAGE
GREY MENA Dubai UNITED ARAB EMIRATES
Bronze
A15 Charities & Non-profit
LIVER
NOD LEBANON / ORGAN DONATION
J. WALTER THOMPSON RIYADH SAUDI ARABIA
Bronze
A04 Durable Consumer Goods
TANGLED SIA
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Silver
A15 Charities & Non-profit
KIDNEY
NOD LEBANON / ORGAN DONATION
J. WALTER THOMPSON RIYADH SAUDI ARABIA
Bronze
A04 Durable Consumer Goods
THE PRINT AD THAT WAS NEVER PRINTED
BEKO / EARTH DAY
McCANN ISTANBUL TURKEY
A12 Corporate Image & Sponsorship
PLANE
THE LEGO GROUP / CORPORATE IMAGE
GREY MENA Dubai UNITED ARAB EMIRATES
Bronze
A11 Commercial Public Services
PATIENT 1
CONNECT / CONNECT BOUNDLESS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A02 Drinks
CUP
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
A03 Fast Moving Consumer Goods
THE BEAR
HENKEL / VERNEL FABRIC SOFTENER
DDB DUBAI UNITED ARAB EMIRATES
A05 Cars & Automotive Products & Services
FOOT
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
NOSTRILS
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A03 Fast Moving Consumer Goods
THE SHARK
HENKEL / VERNEL FABRIC SOFTENER
DDB DUBAI UNITED ARAB EMIRATES
A02 Drinks
GLASS
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
A11 Commercial Public Services
PATIENT 2
CONNECT / CONNECT BOUNDLESS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A04 Durable Consumer Goods
FISHING
IKEA TURKEY / IKEA
TBWA\ISTANBUL TURKEY
PICNIC
IKEA TURKEY / IKEA
TBWA\ISTANBUL TURKEY
A11 Commercial Public Services
PATIENT 3
CONNECT / CONNECT BOUNDLESS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A06 Retail, e-Commerce, Restaurants & Fast Food Chains
BIG MAC
MCDONALD'S / MCDELIVERY
DDB DUBAI UNITED ARAB EMIRATES
Short List
A03 Fast Moving Consumer Goods
DINNER
HENKEL / SYOSS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A05 Cars & Automotive Products & Services
KARDASHIANS
NISSAN / INTELLIGENT BRAKE ASSIST
TBWA\RAAD Dubai UNITED ARAB EMIRATES
ROCKY
NISSAN / INTELLIGENT BRAKE ASSIST
TBWA\RAAD Dubai UNITED ARAB EMIRATES