2018 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Cinema & Theatrical: Fiction & Non-Fiction
THE BOY NOBODY COULD SEE
LANDMARK GROUP / CENTREPOINT
IMPACT BBDO Dubai UNITED ARAB EMIRATES TRUFFLE
Beirut
MPC
London
ASSEMBLY ROOMS
London
LELAND MUSIC
London
LEBANON
UNITED KINGDOM
THE NETWORK VS AGENT ONE
ETISALAT UAE / THE NETWORK
CAVIAR CREATIVE Kuwait City KUWAIT
A02 TV & Broadcast: Fiction & Non-Fiction
THE HOUSEWIFI'S
SAUDI TELECOM COMPANY / BROADBAND
J. WALTER THOMPSON RIYADH SAUDI ARABIA WONDERFUL PRODUCTIONS
Beirut
LEBANON
THE NETWORK VS AGENT ONE
ETISALAT UAE / THE NETWORK
CAVIAR CREATIVE Kuwait City KUWAIT
A03 Online: Fiction & Non-Fiction
THE TAXI TO DUBAI
ATLANTIS THE PALM / RESORT ?
FP7/DXB Dubai UNITED ARAB EMIRATES MINT MENA
Dubai
UNITED ARAB EMIRATES
KEFA SPARE PARTS
AWR ARABIAN AUTOMOBILES / NISSAN GENUINE PARTS / SERVICE CENTER
TBWA\RAAD Dubai UNITED ARAB EMIRATES
CAMELPOWER
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES NATIONAL GEOGRAPHIC ABU DHABI
Beirut
STOKED
UNITED ARAB EMIRATES
LEBANON
SLOW TRENDS
CONNECT / CONNECT BOUNDLESS
TBWA\RAAD Dubai UNITED ARAB EMIRATES FOCUS FILMS
Beirut
LEBANON
SPEAK YOUR HEART
UNILEVER / BROOKE BOND RED LABEL
WUNDERMAN DUBAI UNITED ARAB EMIRATES MONDA
Beirut
LEBANON
COLOR REHAB
COLORTEK / COLORTEK PAINTS
Y&R DUBAI UNITED ARAB EMIRATES INDEPENDENT PRODUCTIONS
Beirut
LEBANON
WE'RE LISTENING
VICE / THE LAUNCH OF VICE ARABIA
VICE ARABIA Dubai UNITED ARAB EMIRATES VICE ARABIA
Dubai
UNITED ARAB EMIRATES
Short List
#SHEDRIVES
NISSAN SAUDI ARABIA / INSTITUTIONAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES MADE IN SAUDI FILMS
Jeddah
SAUDI ARABIA
Gold
MEET UM ALI
SAUDI TELECOM COMPANY / NETWORK AND COVERAGE
J. WALTER THOMPSON RIYADH SAUDI ARABIA C3 FILMS / TELFAZ11
Riyadh
SAUDI ARABIA
MAKING THE NATION'S GAME
ABDUL LATIF JAMEEL / JAMEEL LEAGUE
ABDUL LATIF JAMEEL Jeddah SAUDI ARABIA CENTURY EVENTS PRODUCTIONS
Jeddah
SAUDI ARABIA
ALJ TOYOTA AFTER SALES
ALJ MOTORS / TOYOTA AFTER SALES
STARCOM Jeddah SAUDI ARABIA
SAFE INTERNET FOR KIDS
COMMUNICATION AND INFOMRATION TECHNOLOGY COMMISSION / CSR: INTERNET
TBWA\FULLSTOP Jeddah SAUDI ARABIA
ALWALIMAH CHEF SEASON 2
ALWALIMAH BRAND / ENHANCE THE COOKING SKILLS FOR THE WOMEN WHO HAVE PASSION & LOVE FOR COOKING
MAYAR FOODS COMPANY Dammam SAUDI ARABIA DIFFERENT PRODUCTION HOUSE
Dubai
UNITED ARAB EMIRATES
THE NETWORK VS AGENT ONE
ETISALAT UAE / THE NETWORK
CAVIAR CREATIVE Kuwait City KUWAIT
#BAKEDRIGHT
MEZZAN HOLDING COMPANY (KSC) / KITCO BONJOUR
BEATTIE + DANE Kuwait City KUWAIT BEATTIE + DANE
Kuwait City
WONDERFUL PRODUCTIONS
Beirut
KUWAIT
LEBANON
CAREEM- THE MAZE
CAREEM / CAREEM
J. WALTER THOMPSON CAIRO EGYPT MAGIC BEANS PRODUCTIONS
Cairo
EGYPT
THE STORY OF 100 MILLION MABROUKS
JUHAYNA / DAIRY & JUICE PRODUCTS
KIJAMII Cairo EGYPT NOJARA PRODUCTIONS
Cairo
EGYPT
TOWN TEAM: OUR FASHION IS GONE
TOWN TEAM / TOWN TEAM FASHION
Y&R CAIRO EGYPT MARADONA
Giza
EGYPT
Short List
A04 Series: Fiction & Non-Fiction
THE CHRONICLES OF OUFA
EGBANK / EGBANK
FP7/CAI Cairo EGYPT GOOD PEOPLE FILMS
Cairo
EGYPT
UNIVERSITY PRIDE
NESCAFE / NESCAFE 3IN1
FP7/CAI Cairo EGYPT GOOD PEOPLE FILMS
Cairo
EGYPT
A05 Co-Creation & User Generated Content
FOR EVERY LITTLE WONDER
JOHNSON & JOHNSON / JOHNSON'S
IMPACT BBDO Dubai UNITED ARAB EMIRATES
HONOR 7X CHALLENGE
HONOR ARABIA / HONOR 7X
HILL+KNOWLTON STRATEGIES Dubai UNITED ARAB EMIRATES AD DIMENSIONS
Jeddah
SAUDI ARABIA
ONE BOOK FOR PEACE
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
Gold
WE'RE LISTENING
VICE / THE LAUNCH OF VICE ARABIA
VICE ARABIA Dubai UNITED ARAB EMIRATES VICE ARABIA
Dubai
UNITED ARAB EMIRATES
Short List
ENTERING THE LION'S DEN AND WINNING
P.T. MAYORA / TORABIKA CAPPUCCINO
MINDSHARE LEBANON Beirut LEBANON
A06 Use of Talent
HONOR 7X CHALLENGE
HONOR ARABIA / HONOR 7X
HILL+KNOWLTON STRATEGIES Dubai UNITED ARAB EMIRATES AD DIMENSIONS
Jeddah
SAUDI ARABIA
NO BIG DEAL
PEPSICO / SUNBITES
IMPACT BBDO Dubai UNITED ARAB EMIRATES BIG KAHUNA FILMS
Dubai
VELVET
Munich
UNITED ARAB EMIRATES
GERMANY
POLLS OF ADVENTURE
NISSAN / NISSAN PATROL Y61
TBWA\RAAD Dubai UNITED ARAB EMIRATES
IMAGINE DUBAI
DCTCM - DUBAI CORPORATION FOR TOURISM AND COMMERCE MARKETING / CITY OF DUBAI
HAVAS MEDIA MIDDLE EAST Dubai UNITED ARAB EMIRATES JOSEPH KAHN
Los Angeles
USA
Grand Prix
MIGALO À PARIS
OOREDOO TUNISIA / ENJOY INTERNET
KNSD Tunis Mahrajene TUNISIA
STING "REMAKE THE BOXER"
PEPSICO. / STING ENERGY DRINK
BBDO PAKISTAN Lahore PAKISTAN LASHARI FILMS
Lahore
PAKISTAN
Silver
#BAKEDRIGHT
MEZZAN HOLDING COMPANY (KSC) / KITCO BONJOUR
BEATTIE + DANE Kuwait City KUWAIT BEATTIE + DANE
Kuwait City
WONDERFUL PRODUCTIONS
Beirut
KUWAIT
LEBANON
THE NETWORK VS AGENT ONE
ETISALAT UAE / THE NETWORK
CAVIAR CREATIVE Kuwait City KUWAIT
CLASH OF THE TITANS
ETISALAT EGYPT / PREPAID TARIFF
TNA Cairo EGYPT HAMA FILM PRODUCTIONS
Giza
EGYPT
A07 Live Brand Experience
#SHEDRIVES
NISSAN SAUDI ARABIA / INSTITUTIONAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES MADE IN SAUDI FILMS
Jeddah
SAUDI ARABIA
THE FIRST EVER SOAP DRESS
UNILEVER / LUX
WUNDERMAN DUBAI UNITED ARAB EMIRATES
AUDIO HUNTERS
INFINITI / INFINITI
TBWA\RAAD Dubai UNITED ARAB EMIRATES
POLLS OF ADVENTURE
NISSAN / NISSAN PATROL Y61
TBWA\RAAD Dubai UNITED ARAB EMIRATES
THE DULLEST AD IN HISTORY FOR THE LEAST ACTIVE KIDS IN HISTORY
OMO / "DIRT IS GOOD" RELAUNCH
FP7/DXB Dubai UNITED ARAB EMIRATES MINT MENA
Dubai
UNITED ARAB EMIRATES
#URDUPOEATRY
KASHMIR COOKING OILS & BANASPATI / COOKING OILS AND BANASPATI
BBDO PAKISTAN Lahore PAKISTAN
Short List
THE SPECIAL SHISHA
AMERICAN UNIVERSITY OF BEIRUT MEDICAL CENTER (AUBMC) / INSTITUTIONAL
TBWA\RAAD Beirut LEBANON
Short List
VALENTINE'S
AMERICAN UNIVERSITY OF BEIRUT MEDICAL CENTER (AUBMC) / INSTITUTIONAL
TBWA\RAAD Beirut LEBANON
A08 Sports Entertainment
ESPN & EMIRATES: FLYING THE FLAG
EMIRATES / BRANDING
ESPN SPORTS MEDIA LIMITED Dubai UNITED ARAB EMIRATES NOMAD PRODUCTIONS
Dubai
UNITED ARAB EMIRATES
HONOR 7X CHALLENGE
HONOR ARABIA / HONOR 7X
HILL+KNOWLTON STRATEGIES Dubai UNITED ARAB EMIRATES AD DIMENSIONS
Jeddah
SAUDI ARABIA
YOUR SEAT BELT, YOUR LIFE
ABDUL LATIF JAMEEL / JAMEEL LEAGUE
ABDUL LATIF JAMEEL Jeddah SAUDI ARABIA
EGYPTIANS CHEER FOR GHANA
ETISALAT / BRAND/PROMOTION
TNA Cairo EGYPT TNP
Giza
EGYPT