2014 Winners & Shortlists

Title Brand Product / Service Entrant Company Country Award
A01 Foods
APEMAN
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
GRANDMA
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
A03 Household
FLY
FOOD & DRUG CORPORATION / VAPE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
COCKROACH
FOOD & DRUG CORPORATION / VAPE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
ANT
FOOD & DRUG CORPORATION / VAPE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
A04 Home Appliances & Furnishings, Home Electronics & Audio-Visual
ORLANDO MAGIC
ELECTROSTAR / WASHING MACHINE
KAIRO Cairo EGYPT
Silver
BULLS
ELECTROSTAR / WASHING MACHINE
KAIRO Cairo EGYPT
Silver
LAKERS
ELECTROSTAR / WASHING MACHINE
KAIRO Cairo EGYPT
Silver
CELTICS
ELECTROSTAR / WASHING MACHINE
KAIRO Cairo EGYPT
Silver
A09 Retail Stores, Restaurants & Fast Food Outlets
UNTIE
HARVEY NICHOLS / HARVEY NICHOLS
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
A11 Entertainment & Leisure
27 YEARS
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
BOSS
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
MING VASE
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
CONFERENCE CALL
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
A17 Fundraising, Charities, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness Messages
WOMEN CANNOT
UN WOMEN / GENDER EQUALITY
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Silver
WOMEN NEED TO
UN WOMEN / GENDER EQUALITY
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Silver
WOMEN SHOULDN'T
UN WOMEN / GENDER EQUALITY
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Silver
WOMEN SHOULD
UN WOMEN / GENDER EQUALITY
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Silver
B01 Foods
BRUSSELS
ARLA FOODS / LURPAK
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Short List
CORN
ARLA FOODS / LURPAK
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Short List
PEAS
ARLA FOODS / LURPAK
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Short List
APEMAN
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
GRANDMA
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
B02 Drinks (Alcoholic & Non-Alcoholic)
BALLET
SADAFCO / SAUDIA
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
KARATE
SADAFCO / SAUDIA
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
B03 Household
BROWN
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Short List
ORANGE
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Short List
FLY
FOOD & DRUG CORPORATION / VAPE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
COCKROACH
FOOD & DRUG CORPORATION / VAPE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
ANT
FOOD & DRUG CORPORATION / VAPE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
B04 Home Appliances & Furnishings, Home Electronics & Audio-Visual
STAR WARS
XCITE/ALGHANIM ELECTRONICS / WANSA HOME THEATRE
IMPACT & ECHO BBDO Safat KUWAIT
Short List
RAMBO
XCITE/ALGHANIM ELECTRONICS / WANSA HOME THEATRE
IMPACT & ECHO BBDO Safat KUWAIT
Short List
B06 Clothing, Footwear & Accessories
GUESS WHO
EYEZONE / EYEWEAR
BPG BATES Dubai UNITED ARAB EMIRATES
Silver
GUESS WHO
EYEZONE / EYEWEAR
BPG BATES Dubai UNITED ARAB EMIRATES
Silver
GUESS WHO
EYEZONE / EYEWEAR
BPG BATES Dubai UNITED ARAB EMIRATES
Silver
B09 Retail Stores, Restaurants & Fast Food Outlets
VINYL TOY
HARVEY NICHOLS / HARVEY NICHOLS
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
VINTAGE TOY
HARVEY NICHOLS / HARVEY NICHOLS
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
ROBOT TOY
HARVEY NICHOLS / HARVEY NICHOLS
FP7/DXB Dubai UNITED ARAB EMIRATES
Short List
B11 Entertainment & Leisure
LOVE
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
JOKES
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
CLUB
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
GIFTS
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
CHANGE
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
27 YEARS
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
BOSS
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
CONFERENCE CALL
LA LIBANAISE DES JEUX / LOTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
B12 Publications & Media
CLINTON
AN-NAHAR / AN-NAHAR ONLINE
IMPACT BBDO Beirut LEBANON
Short List
PUTIN
AN-NAHAR / AN-NAHAR ONLINE
IMPACT BBDO Beirut LEBANON
Short List
ERDOGAN
AN-NAHAR / AN-NAHAR ONLINE
IMPACT BBDO Beirut LEBANON
Short List
B17 Fundraising, Charities, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness Messages
WEDDING
OKAZ ORGANIZATION FOR PRESS & PUBLICATION / SEATBELT AWARENESS
IMPACT BBDO Jeddah SAUDI ARABIA
Short List
MY SON
OKAZ ORGANIZATION FOR PRESS & PUBLICATION / SEATBELT AWARENESS
IMPACT BBDO Jeddah SAUDI ARABIA
Short List
TAIL
K9 FRIENDS / ADOPTION
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Short List
HEAD
K9 FRIENDS / ADOPTION
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Short List
SPEEDING
NAWRAS / TELCO
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Bronze
MAKE-UP
NAWRAS / TELCO
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Bronze
CALLING
NAWRAS / TELCO
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Bronze
D01 Non-standard In-store and Indoor Advertising
THE APRON THAT'S GOT YOU COVERED
WATANIYA TELECOM / HAIR SALON APRON
IMPACT & ECHO BBDO Safat KUWAIT
Short List
D02 Small Scale Special Solutions
BUCKLE UP WITH PRIDE
MAS HOLDING / ROAD SAFETY CAMPAIGN
AGENCY 222 Doha QATAR
Bronze
LEBANESE ROCKET SOCIETY (BELIEVE IT)
MC DISTRIBUTION / DOCUMENTARY FILM
LEO BURNETT BEIRUT LEBANON
Bronze
D04 Live Advertising and Events
DOVE SURPRISES
UNILEVER / DOVE
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Short List
D05 Interactive Outdoor Experiences
MOBILIZING THE 12TH MAN
C. S. HAMMAM-LIF / FOOTBALL CLUB
MEMAC OGILVY LABEL TUNISIA Tunis TUNISIA
Gold
SAPNA
SMARTLIFE FOUNDATION / SMARTLIFE FOUNDATION'S SAPNA FUND
FP7/DXB Dubai UNITED ARAB EMIRATES
Silver
E01 Integrated Campaigns Led by Outdoor
LEBANESE ROCKET SOCIETY (BELIEVE IT)
MC DISTRIBUTION / DOCUMENTARY FILM
LEO BURNETT BEIRUT LEBANON
Short List