| Brand | DOUAIHY SWEETS |
| Product/Service | LEBANESE SWEETS |
| Entrant | PHENOMENA Beirut, LEBANON |
| Category | Adapted Billboards and Outdoor posters |
|
Entrant Company
|
PHENOMENA Beirut, LEBANON
|
|
Advertising Agency
|
PHENOMENA Beirut, LEBANON
|
Execution
This campaign was released on an outdoor wall as a direct response to a previous ad done by the competitor. This wall was located just before the competitor's store.
English Translation of Main Headlines
You have arrived late to Jounieh Sweetie...
Credits
| Sami Saab |
Creative Director |
| Sami Saab |
Copywriter |
| Patrick Nacouzi |
Art Director |
| Claudia Doueihi |
Account Manager |