2014 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Media Placement Location Award
A08 Social Media
MAX FACTOR A DAY WITH JOELLE
PROCTER & GAMBLE / ALL-DAY FLAWLESS FOUNDATION
LEO BURNETT BEIRUT LEBANON
DR. ATEF RASMY PRESCRIPTION
DUBIZZLE / CLASSIFIEDS WEBSITE
FLAMINGHEAD @DUBIZZLE Dubai Media City UNITED ARAB EMIRATES
GIRLS' NIGHT IN
JOHNSON & JOHNSON / CLEAN & CLEAR
INITIATIVE Dubai UNITED ARAB EMIRATES INITIATIVE
Dubai
INITIATIVE
Dubai
UNITED ARAB EMIRATES
TWO LOCALS FIGHTING IN A CINEMA
ETISALAT / E-LIFE TV
INITIATIVE Dubai UNITED ARAB EMIRATES INITIATIVE
Dubai
INITIATIVE
Dubai
UNITED ARAB EMIRATES
Silver
UNCAGED FASHION IDENTITIES
MONDELEZ EGYPT / FLAKE
STARCOM MEDIAVEST GROUP Cairo EGYPT STARCOM MEDIAVEST GROUP
Cairo
EGYPT
RACE TO F1
ABU DHABI MOTORSPORTS MANAGEMENT / FORMULA 1 ABU DHABI GRAND PRIX
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
THE AUTOCOMPLETE TRUTH
UN WOMEN / GENDER EQUALITY
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Gold
KINTACKY! KINTACKY! KINTACKY!
KFC ARABIA / KFC ARABIA
INITIATIVE Dubai UNITED ARAB EMIRATES INITIATIVE
Dubai
INITIATIVE
Dubai
UNITED ARAB EMIRATES
Bronze
ZINGER REVOLUTION
AMERICANA / KFC ARABIA
INITIATIVE Dubai UNITED ARAB EMIRATES INITIATIVE
Dubai
INITIATIVE
Dubai
UNITED ARAB EMIRATES
DUCK RACE
YAS WATER WORLD ABU DHABI / MAKE A WISH FOUNDATION
UM DUBAI UNITED ARAB EMIRATES UM DUBAI
UM DUBAI
UNITED ARAB EMIRATES
HAPPY BREAKFAST
McDONALD'S EGYPT / McDONALD’S
FP7/CAI Cairo EGYPT
#GIVETHEMAMENTOS
PERFETTI VAN MELLE / MENTOS
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
THE G2 LAB
LG ELECTRONICS / MOBILE PHONE
ARENA MIDDLE EAST Dubai UNITED ARAB EMIRATES
RAASUK DIVERSION
MASHROU' LEILA / MUSIC
LEO BURNETT BEIRUT LEBANON
SPREAD THE INFECTION OF HOPE
NAHDI MEDICAL COMPANY / NAHDI MEDICAL COMPANY
LEO BURNETT Jeddah SAUDI ARABIA
LOL WITH MILLENNIALS
MONDELEZ INTERNATIONAL / OREO
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
OREO ARTIST
MONDELEZ / OREO
STARCOM MEDIAVEST GROUP Beirut LEBANON STARCOM MEDIAVEST GROUP
Beirut
STARCOM MEDIAVEST GROUP
Beirut
LEBANON
PEPSI GIFT FROM THE HEART
PEPSICO. / PEPSI
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
PEPSI RAMADAN
PEPSICO. / PEPSI
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
Short List
CATCH BEYONCÉ IF YOU CAN
PEPSICO INTERNATIONAL / PEPSI
IMPACT BBDO Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
GREET TO FEED
SAMSUNG / SAMSUNG
LEO BURNETT JORDAN Amman JORDAN STARCOM MEDIAVEST
Jordan
JORDAN
YOUNG FOLKS HOME
SAMSUNG / SAMSUNG GALAXY YOUNG
LEO BURNETT DUBAI UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
Short List
PABLO & ESTEBAN. ICE BREAKING IDEAS.
TIAGO CORTEZ & PEDRO VICENTE, PORTUGAL / SELF-PROMOTION
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Short List
SHOE LOVE TRUE LOVE
LEVEL SHOE DISTRICT / SHOE RETAIL
HAVAS DIGITAL MIDDLE EAST Dubai UNITED ARAB EMIRATES
TIGER CO-LAB
SIROCCO / TIGER
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
TRIDENT TUB RACERS
MONDELEZ EGYPT / TRIDENT
STARCOM MEDIAVEST GROUP Cairo EGYPT STARCOM MEDIAVEST GROUP
Cairo
EGYPT
THE VENGEANCE OF A MOSQUITO
FDC / VAPE INSECTICIDES
MINDSHARE MENA Dubai UNITED ARAB EMIRATES MINDSHARE MENA
Dubai
MINDSHARE MENA
Dubai
UNITED ARAB EMIRATES
Short List
B01 Corporate Information
DESIGN DEMOCRACY
EMIRATES NBD / 50TH ANNIVERSARY
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
Silver
DRAWING A SMILE
ASIACELL / BASMA - RAMADAN
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
THE SOCIAL MEDIA GUARD
COCA-COLA / COCA-COLA
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
ANNA, I'M COMING HOME
NOKIA / NOKIA
JWT DUBAI UNITED ARAB EMIRATES CARAT
Dubai
UNITED ARAB EMIRATES
Bronze
ALRABAA
OOREDOO TELECOM / OOREDOO TELECOM
LEO BURNETT QATAR Doha QATAR UM
Doha
QATAR
ETTOUENSSA WRAHOM ETTOUENSSA
TUNISIE TELECOM / TUNISIE TELECOM
MINDSHARE Tunis TUNISIA MINDSHARE
Tunis
MINDSHARE
Tunis
TUNISIA
THE WORLD'S MOST ECO-FRIENDLY CALENDAR
VOLKSWAGEN MIDDLE EAST / VOLKSWAGEN
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
B02 Consumer Products
WITHIN YOUR REACH
NISSAN / 370Z
MINDSHARE MENA Dubai UNITED ARAB EMIRATES MINDSHARE MENA
Dubai
UNITED ARAB EMIRATES
7UP SQUEEZE
PEPSICO. / 7UP
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
TREADMILL VENDING MACHINE
ADIDAS / BOOST
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
BUBBLY LAUNCH
MONDELEZ EGYPT / CADBURY BUBBLY
STARCOM MEDIAVEST GROUP Cairo EGYPT STARCOM MEDIAVEST GROUP
Cairo
EGYPT
CAREFREE SECRET TALKS
JOHNSON & JOHNSON / CAREFREE
INITIATIVE Dubai UNITED ARAB EMIRATES INITIATIVE
Dubai
INITIATIVE
Dubai
UNITED ARAB EMIRATES
#ENJOYNOWSHARELATER
THE COCA-COLA COMPANY / COCA-COLA
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
THE LAUGHTER MACHINE
COCA-COLA / COCA-COLA
FP7/DXB Dubai UNITED ARAB EMIRATES UM
Dubai
UNITED ARAB EMIRATES
COKE STUDIO SEASON 2
COCA-COLA / COKE STUDIO
UM DUBAI UNITED ARAB EMIRATES UM DUBAI
UNITED ARAB EMIRATES
DOVE SURPRISES
UNILEVER / DOVE
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Bronze
BE SMART
AL TAYER GROUP / FORD
UM DUBAI UNITED ARAB EMIRATES UM DUBAI
UNITED ARAB EMIRATES
G-MEN
PROCTER & GAMBLE / GILLETTE
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
TODAY IT ENDS. THE SUICIDE LETTERS THAT GAVE LIFE BACK.
ABBVIE / HUMIRA
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
KIT KAT COMEDY SHOW
NESTLÉ MIDDLE EAST / KIT KAT
MEC Dubai UNITED ARAB EMIRATES MEC
Dubai
UNITED ARAB EMIRATES
Short List
NO MORE HAIRFALL
L'OREAL MIDDLE EAST / L'OREAL ARGININE RESIST X4
FP7/DXB Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
MAYBELLINE ARAB IDOL AND THE COLOSSAL KAJAL
L’ORÉAL MIDDLE EAST / MAYBELLINE COLOSSAL KAJAL
UM DUBAI UNITED ARAB EMIRATES UM DUBAI
UNITED ARAB EMIRATES
McARABIA AT YOUR DOORSTEP
McDONALD’S / McARABIA SUJUK
UM DUBAI UNITED ARAB EMIRATES UM DUBAI
UNITED ARAB EMIRATES
Short List