2014 Winners & Shortlists

GREET TO FEED

BrandSAMSUNG
Product/ServiceSAMSUNG
EntrantLEO BURNETT JORDAN Amman, JORDAN
CategoryCommunity Applications
Entrant Company LEO BURNETT JORDAN Amman, JORDAN
Advertising Agency LEO BURNETT JORDAN Amman, JORDAN

Brief Explanation

This year, Samsung wanted people to take part of their Ramadan initiative by simply sharing a short video with a positive Ramadani greeting message. For every message shared a meal will be donated to feed a hungry child on behalf of the participant. So we created a facebook application along with offline kiosks inviting people to share their messages and add it to the chain of videos.

Credits

Name Company Role
Bechara Mouzannar Leo Burnett Chief Creative Officer
Malek Ghorayeb Leo Burnett Executive Regional Creative Director
Sary Najjar Leo Burnett Jordan Associate Creative Director
Aram Taminian Leo Burnett Jordan Art Director
Samer Atherah Leo Burnett Jordan Communication Supervisor
Souha Samaha Leo Burnett Jordan Communication Executive
Omar Turk Leo Burnett Jordan Social Media Account Manager
Ibrahim Al/Far Leo Burnett Jordan Arabic Copywriter
Fouad Rassmany Circus Freax Managing Director
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