2014 Winners & Shortlists

CONVERSATIONS 2013

Silver
BrandAL SERKAL AVENUE/ AL MANZIL SCHOOL
Product/ServiceAL MANZIL SCHOOL
EntrantDDB DUBAI, UNITED ARAB EMIRATES
CategoryCommunity Applications
Entrant Company DDB DUBAI, UNITED ARAB EMIRATES
Advertising Agency DDB DUBAI, UNITED ARAB EMIRATES

Brief Explanation

Finding it difficult to express the way we do, people with special needs live in a world of their own. What Conversations did was to bring of these two worlds together.We created Conversations – a silent auction that would give them a platform to establish a dialogue with the world, while allowing the world to communicate back. Conversations came to life through an app on the facebook page of our event organizer. The visitor could visit the virtual gallery of all the paintings and click on each of the painting to listen to what the child had to say. They could then record their response in return for the child to hear, thus completing the conversation.

Credits

Name Company Role
Makarand Patil DDB Dubai Creative Director
Kartik Aiyar DDB Dubai Creative Director
Makarand Patil DDB Dubai Art Director
Kartik Aiyar DDB/UAE Copywriter
Kapil Mayekar DDB Dubai Art Director
Zahir Mirza DDB Dubai Creative Director
Katrina Petrenko DDB Dubai Copywriter
Firas Medrows DDB Dubai Executive Creative Director
Jithesh Narayanan DDB Dubai Photographer
Ashish Varghese DDB Dubai Production Manager
Kapil Mayekar DDB Dubai Designer
Zahir Mirza DDB Dubai Copywriter
Ross Davies Tribal DDB Dubai Digital Art Director
Vilma Jurkute Alserkal Avenue Communications Director
Mangojam Mangojam Sound Studio/Music
Links
Case Film URL