|
Title
Brand
Product / Service
|
Entrant Company |
Location
|
Production Company
|
Location
|
Award
|
|
A01 Consumer Goods
|
I'M A NICE GUY
PEPSI / MIRINDA |
ELEPHANT Cairo |
EGYPT |
GOOD PEOPLE FILMS
Cairo
|
EGYPT
|
Silver
|
HARVEST: DADS' LEGENDARY FAVA BEANS
HARVEST FOODS CO. / HARVEST FOODS CO. |
ELEPHANT Cairo |
EGYPT |
GOOD PEOPLE FILMS
Cairo
|
EGYPT
|
Silver
|
MG6..FASTER THAN LIFE
MG / MG6 |
DDB EGYPT Cairo |
EGYPT |
KAY-OH PRODUCTIONS
Giza
|
EGYPT
|
Short List |
|
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
|
BEYOND THE SURFACE
ADIDAS / SWIMWEAR |
HAVAS MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
LA COSA
Dubai
|
UNITED ARAB EMIRATES
|
Short List |
|
A05 Consumer Services / Business to Business
|
SCAM FREE LOANS
EMIRATES NBD / LOANS & LIABILITIES |
IMPACT BBDO Cairo |
EGYPT |
NOJARA PRODUCTIONS
Cairo
AHMED TAREK YEHIA MUSIC STUDIO
Cairo
|
EGYPT
|
Bronze
|
KEEP YOUR COUCH OFF THE SIDELINES
ALEXBANK / ALEXBANK LIVERPOOL CLUB CARDS |
WUNDERMAN THOMPSON Cairo |
EGYPT |
ASAP PRODUCTIONS
Cairo
MADAM FILMS LTD
London
|
EGYPT
UNITED KINGDOM
|
Short List |
|
A06 Not-for-profit / Charity / Government
|
IF YOU'RE INTO SOMETHING, YOU ARE INTO BOOKS - ARABIC
SHARJAH BOOK AUTHORITY / SHARJAH BOOK AUTHORITY |
SHARJAH BOOK AUTHORITY |
UNITED ARAB EMIRATES |
GOOD PEOPLE FILMS
Cairo
|
EGYPT
|
Short List |
IF YOU'RE INTO SOMETHING, YOU ARE INTO BOOKS - ENGLISH
SHARJAH BOOK AUTHORITY / SHARJAH BOOK AUTHORITY |
SHARJAH BOOK AUTHORITY |
UNITED ARAB EMIRATES |
NNC
Sharjah
GOOD PEOPLE FILMS
Cairo
|
UNITED ARAB EMIRATES
EGYPT
|
Gold
|
|
B01 Consumer Goods
|
HARVEST: DADS' LEGENDARY FAVA BEANS
HARVEST FOODS CO. / HARVEST FOODS CO. |
ELEPHANT Cairo |
EGYPT |
GOOD PEOPLE FILMS
Cairo
|
EGYPT
|
Short List |
DRIVE2EXTREMES
PORSCHE / PORSCHE TAYCAN CROSS TURISMO |
KEKO FZ-LLC Dubai |
UNITED ARAB EMIRATES |
KEKO FZ-LLC
Dubai
Stoked FZ LLC
Dubai
|
UNITED ARAB EMIRATES
|
Short List |
ABU BENTI
MAX FASHION / MAX FASHION |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
RUSH FILMS
Dubai
|
UNITED ARAB EMIRATES
|
Short List |
|
B04 Media / Entertainment
|
ROLLING STONE: ROCKIN’ MAMAS
ROLLING STONE MAGAZINE / ROLLING STONE MAGAZINE |
GOOD PEOPLE FILMS Cairo |
EGYPT |
GOOD PEOPLE FILMS
Cairo
MOVIE MAGIC INTERNATIONAL
Milan
|
EGYPT
ITALY
|
Grand Prix
|
|
B05 Consumer Services / Business to Business
|
ESTHER
WOMANITY FOUNDATION / WOMANITY FOUNDATION |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
DEJAVU
Dubai
STUDIO NUTS
Rio De Janeiro
|
UNITED ARAB EMIRATES
BRAZIL
|
Short List |
LISE
WOMANITY FOUNDATION / WOMANITY FOUNDATION |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
DEJAVU
Dubai
STUDIO NUTS
Rio De Janeiro
|
UNITED ARAB EMIRATES
BRAZIL
|
Short List |
|
B06 Not-for-profit / Charity / Government
|
IF YOU'RE INTO SOMETHING, YOU ARE INTO BOOKS
SHARJAH BOOK AUTHORITY / SHARJAH BOOK AUTHORITY |
ELEPHANT Cairo |
EGYPT |
GOOD PEOPLE FILMS
Cairo
|
EGYPT
|
Short List |
REACT FOR REAL
ICRC / CHARITY |
WUNDERMAN THOMPSON Dubai |
UNITED ARAB EMIRATES |
|
|
Short List |
|
C01 Viral Film
|
ROLLING STONE: ROCKIN’ MAMAS
ROLLING STONE MAGAZINE / ROLLING STONE MAGAZINE |
GOOD PEOPLE FILMS Cairo |
EGYPT |
GOOD PEOPLE FILMS
Cairo
MOVIE MAGIC INTERNATIONAL
Milan
|
EGYPT
ITALY
|
Gold
|
IF YOU'RE INTO SOMETHING, YOU ARE INTO BOOKS
SHARJAH BOOK AUTHORITY / SHARJAH BOOK AUTHORITY |
ELEPHANT Cairo |
EGYPT |
GOOD PEOPLE FILMS
Cairo
|
EGYPT
|
Short List |
|
E01 Cinema & Theatrical: Fiction & Non-Fiction
|
STUCK
DUBAI SCIENCE PARK / PARALYSIS AWARENESS |
TECOM GROUP - DUBAI SCIENCE PARK |
UNITED ARAB EMIRATES |
FEEL PRODUCTIONS
Dubai
|
UNITED ARAB EMIRATES
|
Short List |
|
E03 Online: Fiction & Non-Fiction
|
SCAM FREE LOANS
EMIRATES NBD / LOANS & LIABILITIES |
IMPACT BBDO Cairo |
EGYPT |
NOJARA PRODUCTIONS
Cairo
AHMED TAREK YEHIA MUSIC STUDIO
Cairo
|
EGYPT
|
Short List |
|
E04 Series: Fiction & Non-Fiction
|
IT'S POSSIBLE
UAE GOVERNMENT MEDIA OFFICE / IT'S POSSIBLE DOCU-SERIES |
VIRTUE WORLDWIDE Dubai |
UNITED ARAB EMIRATES |
WHAT IF CREATIVE STUDIO
Dubai
|
UNITED ARAB EMIRATES
|
Short List |
|
F01 Use of Film
|
STUCK
DUBAI SCIENCE PARK / PARALYSIS AWARENESS |
TECOM GROUP - DUBAI SCIENCE PARK |
UNITED ARAB EMIRATES |
FEEL PRODUCTIONS
Dubai
|
UNITED ARAB EMIRATES
|
Short List |
|
G01 Local Brand
|
SCAM FREE LOANS
EMIRATES NBD / LOANS & LIABILITIES |
IMPACT BBDO Cairo |
EGYPT |
NOJARA PRODUCTIONS
Cairo
AHMED TAREK YEHIA MUSIC STUDIO
Cairo
|
EGYPT
|
Short List |
|
G04 Social Behaviour & Cultural Insight
|
IF YOU'RE INTO SOMETHING, YOU'RE INTO BOOKS
SHARJAH BOOK AUTHORITY / SHARJAH BOOK AUTHORITY |
SHARJAH BOOK AUTHORITY |
UNITED ARAB EMIRATES |
NNC
Sharjah
GOOD PEOPLE FILMS
Cairo
|
UNITED ARAB EMIRATES
EGYPT
|
Bronze
|
ORANGE - ANYTHING FOR THE 8TH, BRING IT HOME
ORANGE EGYPT FOR TELECOMMUNICATIONS / AFCON- FOOTBALL PLAYERS |
TAREK NOUR ADVERTISING Cairo |
EGYPT |
KAY-OH PRODUCTIONS
Giza
|
EGYPT
|
Bronze
|
CONFUSING WEEKEND
SNICKERS / SNICKERS |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
IMPACT BBDO
Dubai
ANGHAMI
Dubai
|
UNITED ARAB EMIRATES
|
Short List |
BEYOND THE SURFACE
ADIDAS / SWIMWEAR |
HAVAS MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
LA COSA
Dubai
|
UNITED ARAB EMIRATES
|
Bronze
|
ABU BENTI
MAX FASHION / MAX FASHION |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
RUSH FILMS
Dubai
|
UNITED ARAB EMIRATES
|
Short List |
|
G05 Breakthrough on a Budget
|
REACT FOR REAL
ICRC / CHARITY |
WUNDERMAN THOMPSON Dubai |
UNITED ARAB EMIRATES |
|
|
Silver
|
|
G06 Corporate Purpose & Social Responsibility
|
MAMA BEAR
AL FUTTAIM IKEA / IKEA |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
TRUFFLE FILM
Beirut
|
LEBANON
|
Short List |
IT'S POSSIBLE
UAE GOVERNMENT MEDIA OFFICE / IT'S POSSIBLE DOCU-SERIES |
VIRTUE WORLDWIDE Dubai |
UNITED ARAB EMIRATES |
WHAT IF CREATIVE STUDIO
Dubai
|
UNITED ARAB EMIRATES
|
Short List |
THE NOBLE SPEECH
WOMANITY FOUNDATION / WOMANITY FOUNDATION |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
DEJAVU
Dubai
STUDIO NUTS
Rio De Janeiro
|
UNITED ARAB EMIRATES
BRAZIL
|
Bronze
|
