2022 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Consumer Goods
BMW MUSEUM OF SOUNDS
BMW / BMW M
SERVICEPLAN MIDDLE EAST Dubai UNITED ARAB EMIRATES MEMORIES EVENTS MANAGEMENT
UNITED ARAB EMIRATES
Short List
PASTA ASSASSINS
LIAMO / LIAMO PASTA
TBWA\RAAD Dubai UNITED ARAB EMIRATES WONDERFUL PRODUCTIONS
Beirut
LEBANON
Short List
A02 Healthcare
DESPAIR NO MORE
TENA / TENA
IMPACT BBDO Dubai UNITED ARAB EMIRATES BIG KAHUNA FILMS
Dubai
ANGHAMI
Dubai
TUNEFORK STUDIOS & MARC CODSI
Beirut
UNITED ARAB EMIRATES
LEBANON
Gold
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
CHICKENSTOCK
KFC / KFC
TBWA\RAAD Dubai UNITED ARAB EMIRATES SONIDO ANTRO
Miami
USA
Silver
A05 Consumer Services / Business to Business
THE WIDER WEB
ETISALAT / ETISALAT
IMPACT BBDO Dubai UNITED ARAB EMIRATES BLISSMAKER STUDIO
Ho Chi Minh City
FILMWORKS
Dubai
VIETNAM
UNITED ARAB EMIRATES
Short List
FEMININE ARABIC
TWITTER / TWITTER
VMLY&R Dubai UNITED ARAB EMIRATES VMLY&R
Dubai
UNITED ARAB EMIRATES
Grand Prix
THE UNEXPECTED REROUTE
STC / CUSTOMER EXPERIENCE
WUNDERMAN THOMPSON Riyadh SAUDI ARABIA FORWARD FILM
Riyadh
SAUDI ARABIA
Short List
MEET SARHA
STC / 5G NETWORK
WUNDERMAN THOMPSON Riyadh SAUDI ARABIA INTO REFLECTION
Riyadh
SAUDI ARABIA
Bronze
A07 Corporate Social Responsibility (CSR) / Corporate Image
THE DONATION PLATE
MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES / THE 100 MILLION MEALS INITIATIVE
GOVERNMENT OF UAE MEDIA OFFICE Dubai UNITED ARAB EMIRATES SOCIALEYEZ FZE
Dubai
UNITED ARAB EMIRATES
Bronze
B01 Websites / Microsites
THE WIDER WEB
ETISALAT / ETISALAT
IMPACT BBDO Dubai UNITED ARAB EMIRATES BLISSMAKER STUDIO
Ho Chi Minh City
FILMWORKS
Dubai
VIETNAM
UNITED ARAB EMIRATES
Short List
OFFLINE HOUR
PIZZA HUT / PIZZA HUT PIZZA
M&C SAATCHI Dubai UNITED ARAB EMIRATES M&C SAATCHI
Dubai
UNITED ARAB EMIRATES
Short List
CHICKENSTOCK
KFC / KFC
TBWA\RAAD Dubai UNITED ARAB EMIRATES SONIDO ANTRO
Miami
USA
Short List
D01 Social Video
COFFEE? SIMPLE.
MCCAFE / COFFEE
FP7 McCANN Cairo EGYPT BIGFOOT FILMS
Cairo
EGYPT
Short List
AN EPIC FILM. EVERY MOMENT
SAMSUNG / GALAXY S21
LEO BURNETT Dubai UNITED ARAB EMIRATES GOOD PEOPLE FILMS
Cairo
EGYPT
Short List
D04 Brand / Product Video
CREATE2EXTREMES
PORSCHE / PORSCHE TAYCAN CROSS TURISMO
KEKO FZ-LLC Dubai UNITED ARAB EMIRATES KEKO FZ-LLC
Dubai
Stoked FZ LLC
Dubai
UNITED ARAB EMIRATES
Bronze
F01 Tangible Tech
BMW MUSEUM OF SOUNDS
BMW / BMW M
SERVICEPLAN MIDDLE EAST Dubai UNITED ARAB EMIRATES MEMORIES EVENTS MANAGEMENT
UNITED ARAB EMIRATES
Gold
G01 Integrated Campaign Led by Digital
CHICKENSTOCK
KFC / KFC
TBWA\RAAD Dubai UNITED ARAB EMIRATES SONIDO ANTRO
Miami
USA
Bronze
MEET SARHA
STC / 5G NETWORK
WUNDERMAN THOMPSON Riyadh SAUDI ARABIA INTO REFLECTION
Riyadh
SAUDI ARABIA
Short List
H01 User Experience (UX)
THE WIDER WEB
ETISALAT / ETISALAT
IMPACT BBDO Dubai UNITED ARAB EMIRATES BLISSMAKER STUDIO
Ho Chi Minh City
FILMWORKS
Dubai
VIETNAM
UNITED ARAB EMIRATES
Short List
H02 Overall Aesthetic Design
DISTANT NEIGHBOURS
TECOM GROUP / DUBAI DESIGN DISTRICT / DUBAI DESIGN DISTRICT
SERVICEPLAN MIDDLE EAST Dubai UNITED ARAB EMIRATES SERVICEPLAN MIDDLE EAST
Dubai
UNITED ARAB EMIRATES
Bronze
BMW MUSEUM OF SOUNDS
BMW / BMW M
SERVICEPLAN MIDDLE EAST Dubai UNITED ARAB EMIRATES MEMORIES EVENTS MANAGEMENT
UNITED ARAB EMIRATES
Short List
H03 Storytelling
BMW MUSEUM OF SOUNDS
BMW / BMW M
SERVICEPLAN MIDDLE EAST Dubai UNITED ARAB EMIRATES MEMORIES EVENTS MANAGEMENT
UNITED ARAB EMIRATES
Silver
CHICKENSTOCK
KFC / KFC
TBWA\RAAD Dubai UNITED ARAB EMIRATES SONIDO ANTRO
Miami
USA
Short List
H04 Innovative Use of Technology
MEET SARHA
STC / 5G NETWORK
WUNDERMAN THOMPSON Riyadh SAUDI ARABIA INTO REFLECTION
Riyadh
SAUDI ARABIA
Short List