2020/2021 Winners & Shortlists

CASTROL WELLNESS PROGRAM
CASTROL / CASTROL

UNITED ARAB EMIRATES

EYES ON THE ROAD
BRIDGESTONE / BRIDGESTONE TRUCK TYRES

UNITED ARAB EMIRATES

ETIHAD RAMADAN FRIDGES
ETIHAD AIRWAYS / ETIHAD AIRWAYS

UNITED ARAB EMIRATES

EQUALITY SPELL CHECK
LENOVO / CORPORATE BRAND

UNITED ARAB EMIRATES

WE HEAR YOU
MTV CHANNEL / ARAB DEAF WEEK

LEBANON

WASALTI | REFLECTING HER REAL IMAGE
RIYAD BANK / WOMEN BANKING

SAUDI ARABIA

SELF-TIMING SOAP
DELIVEROO / DELIVEROO

UNITED ARAB EMIRATES

PROTECTSET
MOBILY / MOBILY ESPORTS

UNITED ARAB EMIRATES

DESIGNING THE RULES OF LOVE
EL ABD PATISSERIE / EL ABD PROPHET'S SWEETS

EGYPT

NAPKINIZED
KFC / KFC

UNITED ARAB EMIRATES

NISSAN COSMIC KEY
ARABIAN AUTOMOBILES COMPANY (AAC) / NISSAN X-TERRA

UNITED ARAB EMIRATES

MARTIAN INK
THE UAE GOVERNMENT MEDIA OFFICE / THE MARTIAN VISA

UNITED ARAB EMIRATES

IFTAR OF TOGETHERNESS
GENERAL MILLS / BETTY CROCKER

UNITED ARAB EMIRATES

THE CLASS OF NO TOMORROW
UNICEF / SAFE SCHOOLS DECLARATION

UNITED ARAB EMIRATES

THE WORLD’S TALLEST DONATION BOX
THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES / THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES

UNITED ARAB EMIRATES

IKEA 2
AL FUTTAIM IKEA / IKEA

UNITED ARAB EMIRATES

RIYADH SEASON - SUPERCLASICO HYPE
RIYADH SEASON / SUPERCLASICO MATCH

SAUDI ARABIA

NESTLE NUTRITION CART
UNITED FOR HEALTHIER KIDS / NESTLÉ UNITED FOR HEALTHIER KIDS NUTRITION CART

UNITED ARAB EMIRATES

CAN A CHICKEN GIVE YOU THE TINGLES?
BURGER KING / CRUNCHY CHICKEN SANDWICH

SAUDI ARABIA

NO CEDAR. NO LEBANON.
LEBANESE BASKETBALL FEDERATION (FLB) / BASKETBALL FEDERATION

UNITED ARAB EMIRATES

GIVE THE VOICE A BREAK
KITKAT / KITKAT

UNITED ARAB EMIRATES

MCDONALD'S RAMADAN IFTAR SAND CLOCK
MCDONALD'S / RAMADAN MEAL

SAUDI ARABIA

INDEPENDENCE DAY
LEBANESE ARMY / LEBANESE ARMY

LEBANON

THE NEW NATIONAL ANTHEM EDITION
AN-NAHAR / NEWSPAPER

UNITED ARAB EMIRATES

CASTROL MAGNATEC OIL PAINTINGS
CASTROL / CASTROL MAGNATEC

UNITED ARAB EMIRATES

#LOCKDOWNNOTLOCKUP
ABAAD RESOURCE CENTER FOR GENDER EQUALITY / GENDER EQUALITY NGO

LEBANON

$4 A DAY
UNITED NATIONS LEBANON / CALL TO ACTION

LEBANON

WASALTI | REFLECTING HER REAL IMAGE
RIYAD BANK / WOMEN BANKING

SAUDI ARABIA

PEACE CAMO
THE LEBANESE ARMY / PEACE CAMO ARMY UNIFORM

UNITED ARAB EMIRATES

TRADITIONAL VIRGINITY TEST
M.A.L.I / WOMEN VIRGINITY TEST KIT

UNITED ARAB EMIRATES

THE KING OF INTERNET
CONNECT / CONNECT INTERNET SERVICES

UNITED ARAB EMIRATES

IKEA FESTIVAL SALE
AL FUTTAIM IKEA / IKEA

UNITED ARAB EMIRATES

MARTIAN INK
THE UAE GOVERNMENT MEDIA OFFICE / THE MARTIAN VISA

UNITED ARAB EMIRATES

RIYADH SEASON - SUPERCLASICO HYPE
RIYADH SEASON / SUPERCLASICO MATCH

SAUDI ARABIA

CASTROL WELLNESS PROGRAM
CASTROL / CASTROL

UNITED ARAB EMIRATES

WE HEAR YOU
MTV CHANNEL / ARAB DEAF WEEK

LEBANON

EK2019
EMIRATES AIRLINE / EMIRATES AIRLINE

UNITED ARAB EMIRATES

BLOOD UNITY
DONNER SANG COMPTER (DSC) / ASHURA BLOOD DONATION DRIVE

UNITED ARAB EMIRATES

GALAXY S21 DRIVE IN LAUNCH
SAMSUNG / GALAXY S21

JORDAN

TRESEMME GFF
UNILEVER / TRESEMME

EGYPT

RIYADH SEASON - INCLUSIVE ENTERTAINMENT
RIYADH SEASON / VIRTUAL REALITY

SAUDI ARABIA

#SOUNDOFRESILIENCE
BAALBECK INTERNATIONAL FESTIVAL / BAALBECK INTERNATIONAL FESTIVAL 2020

LEBANON

TWITTER PLAYHOUSE
TWITTER / TWITTER

UNITED ARAB EMIRATES

THE WELL OF HOPE
THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES / AWARENESS

UNITED ARAB EMIRATES

THE CLASS OF NO TOMORROW
UNICEF / SAFE SCHOOLS DECLARATION

UNITED ARAB EMIRATES

YOUTUBE WAREHOUSE CAIRO
GOOGLE FZ LLC / YOUTUBE

EGYPT

AQUARIUM OF TRUTH
SPLASH FASHIONS / FASHION COLLECTION

UNITED ARAB EMIRATES

ART GAP
STANDARD CHARTERED BANK / INSTITUTIONAL

UNITED ARAB EMIRATES

IKEA 2
AL FUTTAIM IKEA / IKEA

UNITED ARAB EMIRATES

TRESEMME GFF
UNILEVER / TRESEMME

EGYPT