|
Title
Brand
Product / Service
|
Entrant Company |
Location
|
Award
|
|
A03 Durable Consumer Goods including Automotive
|
NOISE-O-METER
BOSE / BOSE NOISE CANCELLING HEADPHONES 700 |
WUNDERMAN THOMPSON Dubai |
UNITED ARAB EMIRATES |
Grand Prix
|
|
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
|
GOOGLE STREET FASHION SHOW
MAJID AL FUTTAIM – CITY CENTRE / AUTUMN WINTER 2019 |
MULLENLOWE MENA Dubai |
UNITED ARAB EMIRATES |
Short List |
SELF-TIMING SOAP
DELIVEROO / DELIVEROO |
‿ AND US Dubai |
UNITED ARAB EMIRATES |
Short List |
SHIFT+K+F+C
KFC / KFC |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
Bronze
|
BUY WITH YOUR TIME
AL FUTTAIM IKEA / IKEA |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
Bronze
|
|
A06 Consumer Services / Business to Business
|
ASTRONOMICAL SALES
MASTERCARD / FINANCIAL |
FP7 McCANN Dubai |
UNITED ARAB EMIRATES |
Short List |
|
A07 Not-for-profit / Charity / Government
|
$4 A DAY
UNITED NATIONS LEBANON / CALL TO ACTION |
BRANDEM Beirut |
LEBANON |
Short List |
THE CLASS OF NO TOMORROW
UNICEF / SAFE SCHOOLS DECLARATION |
TRAFFIC DIGITAL Dubai |
UNITED ARAB EMIRATES |
Short List |
THE WORLD’S TALLEST DONATION BOX
THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES / THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES |
THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES Dubai |
UNITED ARAB EMIRATES |
Short List |
PEACE CAMO
THE LEBANESE ARMY / PEACE CAMO ARMY UNIFORM |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
Short List |
#FIRSTARABICCOUNTDOWN
THE UAE GOVERNMENT MEDIA OFFICE / EMIRATES MARS MISSION |
GOVERNMENT OF UAE MEDIA OFFICE Dubai |
UNITED ARAB EMIRATES |
Short List |
|
A08 Corporate Social Responsibility (CSR) / Corporate Image
|
INDIA DEGA AASHIRVAD
KRBL LIMITED / INDIA GATE RICE |
THE CLASSIC PARTNERSHIP Dubai |
UNITED ARAB EMIRATES |
Gold
|
EQUALITY SPELL CHECK
LENOVO / CORPORATE BRAND |
WUNDERMAN THOMPSON Dubai |
UNITED ARAB EMIRATES |
Bronze
|
|
B01 Use of Ambient Media: Small Scale
|
SELF-TIMING SOAP
DELIVEROO / DELIVEROO |
‿ AND US Dubai |
UNITED ARAB EMIRATES |
Gold
|
PROTECTSET
MOBILY / MOBILY ESPORTS |
MULLENLOWE MENA Dubai |
UNITED ARAB EMIRATES |
Short List |
|
B02 Use of Ambient Media: Large Scale
|
THE CLASS OF NO TOMORROW
UNICEF / SAFE SCHOOLS DECLARATION |
TRAFFIC DIGITAL Dubai |
UNITED ARAB EMIRATES |
Short List |
THE WORLD’S TALLEST DONATION BOX
THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES / THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES |
THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES Dubai |
UNITED ARAB EMIRATES |
Bronze
|
|
B03 Use of Broadcast
|
GIVE THE VOICE A BREAK
KITKAT / KITKAT |
PUBLICIS MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
Short List |
|
B04 Use of Print or Outdoor
|
MCDONALD'S RAMADAN IFTAR SAND CLOCK
MCDONALD'S / RAMADAN MEAL |
LEO BURNETT Riyadh |
SAUDI ARABIA |
Bronze
|
THE NEW NATIONAL ANTHEM EDITION
AN-NAHAR / NEWSPAPER |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Bronze
|
|
C01 Guerrilla Marketing & Stunts
|
THE KING OF INTERNET
CONNECT / CONNECT INTERNET SERVICES |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
Silver
|
MARTIAN INK
THE UAE GOVERNMENT MEDIA OFFICE / THE MARTIAN VISA |
GOVERNMENT OF UAE MEDIA OFFICE Dubai |
UNITED ARAB EMIRATES |
Bronze
|
|
C03 Exhibitions / Installations
|
THE CLASS OF NO TOMORROW
UNICEF / SAFE SCHOOLS DECLARATION |
TRAFFIC DIGITAL Dubai |
UNITED ARAB EMIRATES |
Short List |
ART GAP
STANDARD CHARTERED BANK / INSTITUTIONAL |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
Silver
|
|
C04 Competitions & Promotional Games
|
DREAM NUMBER
LOTO LIBANAIS / LOTTERY |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Short List |
|
C05 Customer Retail / In-Store Experience
|
BUY WITH YOUR TIME
AL FUTTAIM IKEA / IKEA |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
Short List |
|
C07 Customer Acquisition & Retention
|
SHIFT+K+F+C
KFC / KFC |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
Short List |
ASTRONOMICAL SALES
MASTERCARD / FINANCIAL |
FP7 McCANN Dubai |
UNITED ARAB EMIRATES |
Bronze
|
|
D01 Touchpoint Technology & Tech-led Brand Experience
|
NOISE-O-METER
BOSE / BOSE NOISE CANCELLING HEADPHONES 700 |
WUNDERMAN THOMPSON Dubai |
UNITED ARAB EMIRATES |
Short List |
SHIFT+K+F+C
KFC / KFC |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
Short List |
GOOGLE STREET FASHION SHOW
MAJID AL FUTTAIM – CITY CENTRE / AUTUMN WINTER 2019 |
MULLENLOWE MENA Dubai |
UNITED ARAB EMIRATES |
Short List |
|
D02 Use of Mobile & Devices
|
DREAM NUMBER
LOTO LIBANAIS / LOTTERY |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Gold
|
BUY WITH YOUR TIME
AL FUTTAIM IKEA / IKEA |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
Short List |
|
D03 Use of Social & Digital Platforms
|
#FIRSTARABICCOUNTDOWN
THE UAE GOVERNMENT MEDIA OFFICE / EMIRATES MARS MISSION |
GOVERNMENT OF UAE MEDIA OFFICE Dubai |
UNITED ARAB EMIRATES |
Short List |
|
E02 Sponsorship & Brand Partnership
|
SELF-TIMING SOAP
DELIVEROO / DELIVEROO |
‿ AND US Dubai |
UNITED ARAB EMIRATES |
Gold
|
GIVE THE VOICE A BREAK
KITKAT / KITKAT |
PUBLICIS MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
Bronze
|
|
F01 Integrated Campaign led by Brand Experience & Activation
|
THE WORLD’S TALLEST DONATION BOX
THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES / THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES |
THE MOHAMMED BIN RASHID AL MAKTOUM GLOBAL INITIATIVES Dubai |
UNITED ARAB EMIRATES |
Short List |
HUNGER INSURANCE
SNICKERS / CHOCOLATE |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Silver
|
|
G01 Local Brand
|
HAPPY ALPHABET
ETISALAT / TELECOMMUNICATIONS |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Short List |
|
G04 Social Behaviour & Cultural Insight
|
LONELY VALENTINE SPECIALS
YUM RESTAURANTS INTERNATIONAL - KFC / KFC |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
Bronze
|
NO CEDAR. NO LEBANON.
LEBANESE BASKETBALL FEDERATION (FLB) / BASKETBALL FEDERATION |
VMLY&R Dubai |
UNITED ARAB EMIRATES |
Short List |
PROTECTSET
MOBILY / MOBILY ESPORTS |
MULLENLOWE MENA Dubai |
UNITED ARAB EMIRATES |
Short List |
#FIRSTARABICCOUNTDOWN
THE UAE GOVERNMENT MEDIA OFFICE / EMIRATES MARS MISSION |
GOVERNMENT OF UAE MEDIA OFFICE Dubai |
UNITED ARAB EMIRATES |
Bronze
|
BLOOD UNITY
DONNER SANG COMPTER (DSC) / ASHURA BLOOD DONATION DRIVE |
FP7 McCANN Dubai |
UNITED ARAB EMIRATES |
Short List |
FORGOTTEN NAMES
ETISALAT UAE / BRAND |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
Silver
|