2020/2021 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Fiction & Non-Fiction Films up to 5 minutes
SUMMER SAYS YAS
FARAH EXPERIENCES / YAS THEME PARKS
MOMENTUM MENA Dubai UNITED ARAB EMIRATES DÈJÁVU
Dubai
UNITED ARAB EMIRATES
YOU'LL MISS BOREDOM
FARAH EXPERIENCES / YAS THEME PARKS
MOMENTUM MENA Dubai UNITED ARAB EMIRATES DÈJÁVU
Dubai
UNITED ARAB EMIRATES
CAGED
TAJAWAL / TAJAWAL
DÈJÁVU Dubai UNITED ARAB EMIRATES DÈJÁVU
Dubai
UNITED ARAB EMIRATES
SALAMATAK
GULF HEALTH COUNCIL / SALAMATAK
TELFAZ11 Riyadh SAUDI ARABIA TELFAZ11
Riyadh
SAUDI ARABIA
Short List
AS FAR AS WE GO
ALMOSAFER / RAMADAN 2019
ALMOSAFER Riyadh UNITED ARAB EMIRATES DÈJÁVU
Dubai
UNITED ARAB EMIRATES
THE MAN WHO COULDN’T HANDLE HIS HANDLE
SAUDI TELECOM COMPANY / NEW TWITTER HANDLE
WUNDERMAN THOMPSON Riyadh SAUDI ARABIA DÈJÁVU
Dubai
UNITED ARAB EMIRATES
Grand Prix
THE MAN WHO NEVER GOT ANYTHING BACK
EMIRATES NBD SAUDI ARABIA / MAZEED CASHBACK CREDIT CARD
MOMENTUM SAUDI ARABIA Riyadh SAUDI ARABIA THE INDUSTRY.FILM
Riyadh
SAUDI ARABIA
Short List
HO HO HOLIDAY
ATLANTIS / FESTIVE CAMPAIGN
FP7 McCANN Dubai UNITED ARAB EMIRATES SPLASH
Amsterdam
THE NETHERLANDS
HUNGER INSURANCE
SNICKERS / CHOCOLATE
IMPACT BBDO Dubai UNITED ARAB EMIRATES IMPACT BBDO
Dubai
SOUNDS GREAT STUDIOS
Dubai
UNITED ARAB EMIRATES
SECURE YOUR ACCOUNT
EMIRATES NBD / ANTI-PHISHING AWARENESS CAMPAIGN
LEO BURNETT DUBAI UNITED ARAB EMIRATES DÈJÁVU
Dubai
UNITED ARAB EMIRATES
Bronze
A02 Fiction & Non-Fiction Films: 5-30 minutes
I CAN’T WAIT TO GO OUT THERE AND SMASH HIS FACE
FILMS BY NOMAD / N/A
FILMS BY NOMAD Dubai UNITED ARAB EMIRATES FILMS BY NOMAD
Dubai
UNITED ARAB EMIRATES
CONFESSIONS
UNILEVER / LIPTON SUNSILK & REXONA
UNILEVER EGYPT Cairo EGYPT FREMANTLE MEDIA INTERNATIONAL
Dubai
UNITED ARAB EMIRATES
THE WOMANHOOD PROJECT
1ST FOR WOMEN / INSURANCE
VIRTUE Abu Dhabi UNITED ARAB EMIRATES LEFT POST PRODUCTION
Johannesburg
SOUTH AFRICA
Silver
SIERRA ACTIVATION
GMC / GMC SIERRA
LEO BURNETT DUBAI UNITED ARAB EMIRATES PRODIGIOUS
Dubai
CHOUEIRI GROUP
Dubai
UNITED ARAB EMIRATES
GIGA WI MEGA
VICTORYLINK EGYPT / ENTERTAINMENT WEBISODES
VICTORYLINK Cairo EGYPT VICTORYLINK
Cairo
EGYPT
A STORY TAKES FLIGHT
THE DEPARTMENT OF TOURISM AND COMMERCE MARKETING / DUBAI
VIRTUE Dubai UNITED ARAB EMIRATES PULSE FILMS
Los Angeles
USA
A05 Live Broadcast / Live Streaming
RIYADH SEASON - INCLUSIVE ENTERTAINMENT
RIYADH SEASON / VIRTUAL REALITY
FULLSTOP CREATIVES Riyadh SAUDI ARABIA FULLSTOP CREATIVES
Riyadh
MADE IN SAUDI FILMS
Jeddah
SAUDI ARABIA
TOTAL AFRICAN CUP OF NATIONS 2019
CONFEDERATION OF AFRICAN FOOTBALL / CONFEDERATION OF AFRICAN FOOTBALL
KIJAMII Cairo EGYPT KIJAMII
Cairo
EGYPT
NO CEDAR. NO LEBANON.
LEBANESE BASKETBALL FEDERATION (FLB) / BASKETBALL FEDERATION
VMLY&R Dubai UNITED ARAB EMIRATES VMLY&R
Dubai
UNITED ARAB EMIRATES
A06 Audio Content
BANQUE MISR SON OF EGYPT
BANQUE MISR / BANQUE MISR CENTENNIAL CELEBRATION
AB\TBWA Cairo EGYPT AB\TBWA
Cairo
EGYPT
A07 Excellence in Brand Integration & Sponsorships / Partnerships for Branded Content
JOINT COVID-19 AIRLINE SAFETY DEMONSTRATION
SAUDIA / SAFETY FILM TO CREATE AWARENESS ON IMPORTANT INFORMATION RELATED TO COVID-19 PRECAUTIONS
FOCUS ADVERTISING Jeddah SAUDI ARABIA FOCUS ADVERTISING
Jeddah
SAUDI ARABIA
GIVE THE VOICE A BREAK
KITKAT / KITKAT
PUBLICIS MIDDLE EAST Dubai UNITED ARAB EMIRATES STOKED
Beirut
LEBANON
Bronze
A08 Excellence in Audience Engagement or Distribution Strategy for Branded Content
TWIX FACE-OFF
TWIX / TWIX
IMPACT BBDO Dubai UNITED ARAB EMIRATES IMPACT PROXIMITY
Dubai
UNITED ARAB EMIRATES
COMMERCIALS AREN'T FOR TEFAL
SEB GROUPE / TEFAL COOKWARE
PEOPLE OF THE INTERNET Cairo EGYPT PEOPLE OF THE INTERNET
Cairo
EGYPT
THE FILM WE NEVER SHOT
ZAIN TELECOM / RAMADAN FILM
LEO BURNETT Riyadh SAUDI ARABIA LEAP STUDIOS
Jeddah
SAUDI ARABIA
AS FAR AS WE GO
ALMOSAFER / RAMADAN 2019
ALMOSAFER Riyadh UNITED ARAB EMIRATES DÈJÁVU
Dubai
UNITED ARAB EMIRATES
BANQUE MISR SON OF EGYPT
BANQUE MISR / BANQUE MISR CENTENNIAL CELEBRATION
AB\TBWA Cairo EGYPT AB\TBWA
Cairo
EGYPT
A09 Promotional Content for Publishers and Networks
THE NEW NATIONAL ANTHEM EDITION
AN-NAHAR / NEWSPAPER
IMPACT BBDO Dubai UNITED ARAB EMIRATES BOOMTOWN PRODUCTIONS
Dubai
UNITED ARAB EMIRATES
Bronze
B01 Talent: Film, Series & Audio
UNITED BY SHARE: HALA BEL HAYAT
MAJID AL FUTTAIM / SHARE REWARDS APP
SAATCHI & SAATCHI DUBAI UNITED ARAB EMIRATES DREAMBOX FILMS
Beirut
LAMBUJA
São Paulo
THE BASEMENT RECORDS
Cairo
LEBANON
BRAZIL
EGYPT
THE MAN WHO COULDN’T HANDLE HIS HANDLE
SAUDI TELECOM COMPANY / NEW TWITTER HANDLE
WUNDERMAN THOMPSON Riyadh SAUDI ARABIA DÈJÁVU
Dubai
UNITED ARAB EMIRATES
Gold
THIS IS LIVING
DUBAI HOLDING / MADINAT JUMEIRAH LIVING
FP7 McCANN Dubai UNITED ARAB EMIRATES FILMWORKS
Dubai
UNITED ARAB EMIRATES
SPACE ISSUES
CHEVROLET EGYPT (GM/ MANSOUR) / CHEVROLET - CAPTIVA
FP7 McCANN Cairo EGYPT GOOD PEOPLE FILMS
Cairo
EGYPT
B03 Talent: Digital & Social
RIYADH SEASON - INCLUSIVE ENTERTAINMENT
RIYADH SEASON / VIRTUAL REALITY
FULLSTOP CREATIVES Riyadh SAUDI ARABIA FULLSTOP CREATIVES
Riyadh
MADE IN SAUDI FILMS
Jeddah
SAUDI ARABIA
SPICY MENU
MCDONALD'S / SPICY MENU
LEO BURNETT DUBAI UNITED ARAB EMIRATES STOKED FILMS
Dubai
ANGHAMI
Dubai
PIXEL MOB
Beirut
UNITED ARAB EMIRATES
LEBANON
MOBILY- PREPAID- ON YOUR MOOD
MOBILY / PREPAID
MOBILY Riyadh SAUDI ARABIA ALLOVER GROUP PRODUCTION
Riyadh
SAUDI ARABIA
WRAP IT UP !
MCDONALD'S / MC WRAP
TRIBAL WORLDWIDE Casablanca MOROCCO STA7
Casablanca
MOROCCO
GAMING DESERVES SERIOUS ATTENTION
JAWWY / JAWWY
FP7 McCANN RIYADH SAUDI ARABIA DMS
Dubai
UNITED ARAB EMIRATES
THE JOURNEY OF LIFE
INFINITI / INFINITI
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
CAPTAINS OF AFRICA
EMIRATES AIRLINE / EMIRATES AIRLINE
LEO BURNETT DUBAI UNITED ARAB EMIRATES BBC STORYWORKS
London
UNITED KINGDOM
Short List
A STORY TAKES FLIGHT
THE DEPARTMENT OF TOURISM AND COMMERCE MARKETING / DUBAI
VIRTUE Dubai UNITED ARAB EMIRATES PULSE FILMS
Los Angeles
USA
B04 Excellence in Partnerships in Talent
SA2FA: CLAP FOR THE STARS
GOUNA FILM FESTIVAL / THIRD YEAR FESTIVAL EDITION
TAYARAH Cairo EGYPT SAWARLY
Cairo
EGYPT
BRAINS & BRAWN
ABOU GHALY MOTORS / SUBARU XV
TNA Cairo EGYPT GOOD PEOPLE FILMS
Cairo
EGYPT
SAMSUNG S20 "AHMED HELMY"
SAMSUNG / SAMSUNG GALAXY S20 SERIES
LEO BURNETT CAIRO EGYPT LEO BURNETT DUBAI
LEO BURNETT CAIRO
UNITED ARAB EMIRATES
EGYPT
GAMING DESERVES SERIOUS ATTENTION
JAWWY / JAWWY
FP7 McCANN RIYADH SAUDI ARABIA DMS
Dubai
UNITED ARAB EMIRATES
#SAFETYFORSAFEKEEPERS- BAKLAVA GOT LEGS
ABAAD RESOURCE CENTER FOR GENDER EQUALITY / GENDER EQUALITY NGO
LEO BURNETT BEIRUT LEBANON LEO BURNETT BEIRUT
LEBANON
Gold
DAYDREAMING
ALEX BANK / DEBIT CARD
WUNDERMAN THOMPSON Cairo EGYPT NOJARA PRODUCTIONS
Cairo
EGYPT
C01 Live Experience Games
NO CEDAR. NO LEBANON.
LEBANESE BASKETBALL FEDERATION (FLB) / BASKETBALL FEDERATION
VMLY&R Dubai UNITED ARAB EMIRATES VMLY&R
Dubai
UNITED ARAB EMIRATES
C02 Digital & Mobile Games
GAMING DESERVES SERIOUS ATTENTION
JAWWY / JAWWY
FP7 McCANN RIYADH SAUDI ARABIA DMS
Dubai
UNITED ARAB EMIRATES
D01 Sports: Film, Series & Audio
I CAN’T WAIT TO GO OUT THERE AND SMASH HIS FACE
FILMS BY NOMAD / N/A
FILMS BY NOMAD Dubai UNITED ARAB EMIRATES FILMS BY NOMAD
Dubai
UNITED ARAB EMIRATES
D04 Excellence in Brand Integration & Sponsorship / Partnership
FREESTYLE WORLD TOUR
ETIHAD AIRWAYS / MANCHESTER CITY FOOTBALL CLUB
ETIHAD AIRWAYS Abu Dhabi UNITED ARAB EMIRATES ETIHAD AIRWAYS
Abu Dhabi
RD CONTENT
London
UNITED ARAB EMIRATES
UNITED KINGDOM