2019 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Fast Moving Consumer Goods
THE PREVENTIVE PRE-ROLLS
LIFEBUOY / LIFEBUOY HAND SANITIZER
WUNDERMAN DUBAI UNITED ARAB EMIRATES
WE ARE OREO PEOPLE
MONDELEZ INTERNATIONAL / OREO
SPARK FOUNDRY Dubai UNITED ARAB EMIRATES HORIZON FCB
Dubai
UNITED ARAB EMIRATES
Short List
PHILLY SHOPPABLE RECIPES
MONDELEZ INTERNATIONAL / PHILADELPHIA CREAM CHEESE
SPARK FOUNDRY Dubai UNITED ARAB EMIRATES
UNWRAP YOUR CHRISTMAS PLAYLIST WITH OREO
MONDELEZ / OREP
SPARK FOUNDRY Beirut LEBANON ANGHAMI
Beirut
LEBANON
FOOD OPENS DOORS
MAGGI / DIFFERENT MAGGI PRODUCTS
PUBLICIS MIDDLE EAST Dubai UNITED ARAB EMIRATES PRODIGIOUS
Dubai
UNITED ARAB EMIRATES
TWEET A STEP
LITTLE CAESERS KSA / ALL PIZZA PRODUCTS
MESHBAK Riyadh SAUDI ARABIA MESHBAK
Riyadh
SAUDI ARABIA
TWIX FACE OFF
MARS / TWIX
IMPACT BBDO Dubai UNITED ARAB EMIRATES IMPACT PROXIMITY
Dubai
UNITED ARAB EMIRATES
Silver
REASONS TO CELEBRATE
RECKITT BENCKISER / DUREX CONDOMS
HAVAS Dubai UNITED ARAB EMIRATES
LIFE IS SWEET
ETUDE HOUSE / ETUDE HOUSE
FLC GROUP Dubai UNITED ARAB EMIRATES
CLOSE UP - FRESHNESS CAMPAIGN
UNILEVER / CLOSE UP TOOTHPASTE
DIGITAL REPUBLIC LINKED BY ISOBAR Cairo EGYPT THE TALKIES
Cairo
EGYPT
A DATA-DRIVEN APPROACH
ZESPRI KIWI FRUIT / KIWI
BPN Dubai UNITED ARAB EMIRATES BPN
Dubai
UNITED ARAB EMIRATES
A02 Durable Consumer Goods, including Cars
Q 5-0
INFINITI / Q50
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
INTELLIGENT FOOTBALL
NISSAN / NISSAN INTELLIGENT MOBILITY / UEFA CHAMPION LEAGUE PARTNERSHIP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
BMW CONTEMPORARY "HER LEGACY"
BMW MIDDLE EAST / BMW 8 SERIES
SERVICEPLAN Dubai UNITED ARAB EMIRATES NEVEREST
München
GERMANY
Short List
CONGRATULATIONS ON YOUR NEW JOB!
ARABIAN AUTOMOBILES / INFINITI
INITIATIVE MENA Dubai UNITED ARAB EMIRATES
WORLDS LONGEST MOBILE BANNER
CHEVROLET / BOLT EV
COMMONWEALTH//McCANN Dubai UNITED ARAB EMIRATES COMMONWEALTH//McCANN
Dubai
UNITED ARAB EMIRATES
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
HASHTAG IT THE WAY YOU WANT!
ALTAYYAR TRAVEL / SUMMER CAMPAIGN
TPHDDB Riyadh SAUDI ARABIA
3ESHOHA JARBOUHA "LIVE IT!, TRY IT!"
TWITTER & DUBAI TOURISM / DUBAI CITY
SAYIDATY Dubai UNITED ARAB EMIRATES SAYIDATY
Dubai
UNITED ARAB EMIRATES
THE KFC SCROLL THRU
KFC UAE / KFC
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Short List
PET A PLANT
EXOTICA / FLOWER SHOP
LEO BURNETT BEIRUT LEBANON LEO BURNETT BEIRUT
LEBANON
REST AFTER FAME
IKEA, SAUDI ARABIA / TVEKSAM, EGG CUP
LEO BURNETT Jeddah SAUDI ARABIA LEO BURNETT
Jeddah
SAUDI ARABIA
LUCKY FACE
LA LIBANAISE DES JEUX / LOTTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
THE POWER OF DATA
YUM! / KFC
HEARTS & SCIENCE Dubai UNITED ARAB EMIRATES
AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"
BABYSHOP / MOTHER'S DAY BRAND ACTIVATION
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
Short List
WORLD WITHOUT WALLS
BABYSHOP / RAMADAN CAMPAIGN
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
MITRA FILM
Bucharest
ABIS STUDIO
Bucharest
UNITED ARAB EMIRATES
ROMANIA
THE OFFICIAL SPONSOR OF LOSERS
MCDONALD'S / MCDONALD'S WORLD CUP CAMPAIGN
FP7/BEY Beirut LEBANON
Short List
THERE IS IV IN EVERYTHING
IRISH VILLAGE / RESTAURANT/PUB
FLC GROUP Dubai UNITED ARAB EMIRATES
A04 Media & Publications
GOOGLE SEARCH
GOOGLE / SEARCH ENGINE
IMPACT BBDO Dubai UNITED ARAB EMIRATES GOOD PEOPLE FILMS
Cairo
GOOD PEOPLE
Beirut
EGYPT
LEBANON
A05 Financial Products & Services, Commercial Public Services, B2B Products & Services
SLOW FACE
CONNECT / CONNECT BOUNDLESS
TBWA\RAAD Dubai UNITED ARAB EMIRATES JOY FILMS
Dubai
UNITED ARAB EMIRATES
Bronze
BANK AUDI "THE CAFÉ AROUND THE CORNER"
BANK AUDI / DIGITAL SOLUTIONS/CHANNELS
LEO BURNETT BEIRUT LEBANON LEO BURNETT BEIRUT
Beirut
M&M
LEBANON
ELEVATOR TWEETS
TWITTER / TWITTER
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES GEOMETRY GLOBAL
Dubai
815 STUDIOS
Dubai
PTL EVENTS MANAGEMENT (PARISTOKYOLIVE)
Dubai
UNITED ARAB EMIRATES
Bronze
THE LOCALS' UAE BANK
EMIRATES NBD / EMIRATI BANKING PROPOSITION
FP7/DXB Dubai UNITED ARAB EMIRATES SNAPCHAT
Dubai
UNITED ARAB EMIRATES
HEKAYA FAMILY
ETISALAT MISR / TARRIF
FP7/CAI Cairo EGYPT CINEGRAM
Giza
EGYPT
Short List
A06 Corporate Image
TRUE LOVE NEVER GOES BLIND
ALFA TELECOMMUNICATION / ALFA CSR & ESIGHT
LEO BURNETT BEIRUT LEBANON FRAME NATION FILMS
Beirut
LEBANON
NICE STORES - NATIONAL DAY
NICE STORES / NONE
ACCELERATE ME ONLINE Beirut LEBANON
A07 Corporate Social Responsibility
AHALINA & SAYIDATY AWARDS
THE NATIONAL COMMERCIAL BANK "ALAHLI BACK" / AHALINA AWARDS
SAYIDATY Dubai UNITED ARAB EMIRATES SAYIDATY
Dubai
UNITED ARAB EMIRATES
#POSTWISELY "IF IT WERE YOUR PAIN. WOULD YOU SHARE IT?"
DU TELCO / DU TELECOM
LEO BURNETT DUBAI UNITED ARAB EMIRATES BIG KAHUNA FILMS
Dubai
UNITED ARAB EMIRATES
GIVE IN TO GIVING
ENBD / VOLUNTEER
LEO BURNETT DUBAI UNITED ARAB EMIRATES HANZO FILMS
Dubai
UNITED ARAB EMIRATES
Short List
MAHARAT MIN GOOGLE
GOOGLE / MAHARAT MIN GOOGLE
GOOGLE Dubai UNITED ARAB EMIRATES GOOGLE
Dubai
UNITED ARAB EMIRATES
THE OTHER WORLD-CUP
UNILEVER / REXONA AND CLEAR
FP7/CAI Cairo EGYPT OZ PRODUCTIONS
Cairo
EGYPT
NICE STORES - SAUDI NATIONAL DAY
NICE STORES / NONE
ACCELERATE ME ONLINE Beirut LEBANON
A08 Public Sector
THE DEFECTIVE TWEET CAMPAIGN
SAUDI MINISTRY OF COMMERCE & INVESTMENT / AWARENESS ABOUT DEFECTIVE PRODUCTS
HABBAR Dhahran SAUDI ARABIA CONCEPT ADVERTISING
Istanbul
TURKEY
A09 Charities & Non-profit
CLASICO DOGS
K9 CENTRAL DOGS / SNIFF PET ADOPTION / PET ADOPTION
TBWA\RAAD Dubai UNITED ARAB EMIRATES MAGNET CONNECT
Dubai
UNITED ARAB EMIRATES
SECOND-HAND DOGS
K9 FRIENDS / DOG ADOPTION
SAATCHI & SAATCHI DUBAI UNITED ARAB EMIRATES
FUTURE REINA
CHILDREN'S CANCER CENTER OF LEBANON / CCCL
RÉPUBLIQUE Beirut LEBANON RÉPUBLIQUE
Beirut
LEBANON
Short List
#BREAKTHEIRFAST
UNICEF / RAMADAN INITIATIVE
MINDSHARE DUBAI UNITED ARAB EMIRATES MINDSHARE DUBAI
UNITED ARAB EMIRATES
RAMADAN BLOOD DRIVE
INTERNATIONAL FEDERATION OF RED CROSS AND RED CRESCENT SOCIETIES (IFRC) / BLOOD DONATION
LEO BURNETT BEIRUT LEBANON LEO BURNETT BEIRUT
Beirut
PRODIGIOUS MIDDLE EAST
LEBANON
#TEACHYOUALESSON
UNICEF LEBANON / NON-GOVERNMENTAL ORGANIZATION
LEO BURNETT BEIRUT LEBANON LEO BURNETT BEIRUT
Beirut
PRODIGIOUS MIDDLE EAST
LEBANON
#SHAMEONWHO
ABAAD / GENDER EQUALITY NGO
LEO BURNETT BEIRUT LEBANON ROAD 2 FILM
Beirut
LEBANON
YOUNG BRIDE
RDFL / RDFL
J. WALTER THOMPSON Beirut LEBANON J. WALTER THOMPSON
Beirut
LEBANON
Short List