2018 Winners & Shortlists

Title Brand Product / Service Entrant Company Country Award
C01 Static Digital Billboards / Posters
TANGLED MUSIC
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
F01 Integrated Campaign Led by Outdoor
CLORETS: SO CLOSE
MONDELEZ / CLORETS - CHEWING GUM
J. WALTER THOMPSON CAIRO EGYPT
C04 Ambient Use of Digital Technology
PUT YOURSELF IN THEIR SHOES
SAMSUNG ELECTRONICS LEVANT / VIRTUAL REALITY (VR)
CHEIL WORLDWIDE Amman JORDAN
E04 Live Advertising & Events
TO FIND WHAT CAN'T BE FOUND
UN WOMEN EGYPT / UN WOMEN EGYPT
DDB DUBAI UNITED ARAB EMIRATES
D01 Use of Adapted Billboards / Posters
ONE BOOK FOR PEACE
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
D02 Use of Ambient Outdoor
LIFE SAVING SCARECROW
VARUNA PUMPS / AGRICULTURAL PUMPS
Y&R DUBAI UNITED ARAB EMIRATES
E03 Special Build
LIFE SAVING SCARECROW
VARUNA PUMPS / AGRICULTURAL PUMPS
Y&R DUBAI UNITED ARAB EMIRATES
B05 Cars & Automotive Products & Services
NOSTRILS
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
C05 Ambient Experiential & Immersive Digital
AUDIO HUNTERS
INFINITI / INFINITI
TBWA\RAAD Dubai UNITED ARAB EMIRATES
E01 Non-Standard Indoor Advertising
AUDIO HUNTERS
INFINITI / INFINITI
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A12 Corporate Image & Sponsorship
WELCOME BACK HOME
DUBAI PROPERTIES GROUP / REAL ESTATE DEVELOPMENT
NOMADS Dubai UNITED ARAB EMIRATES
B03 Fast Moving Consumer Goods
DINNER
HENKEL / SYOSS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
C03 Interactive & Dynamic Billboards / Posters
SMART ADVERTISING WITH DYNAMIC CONTENT SOLUTIONS
na / DYNAMIC CONTENT SOLUTIONS
JCDECAUX MIDDLE EAST & AFRICA Dubai UNITED ARAB EMIRATES
E05 Interactive Outdoor Experiences
KEFA SPARE PARTS
AWR ARABIAN AUTOMOBILES / NISSAN GENUINE PARTS / SERVICE CENTER
TBWA\RAAD Dubai UNITED ARAB EMIRATES
B11 Commercial Public Services
GOOD MORNING SPAM
CONNECT / UNLIMITED REACH POSTPAID PLAN
TBWA\RAAD Dubai UNITED ARAB EMIRATES
B13 Corporate Social Responsibility
GRL_2018
NISSAN SAUDI ARABIA / INSTITUTIONAL
TBWA\FULLSTOP Jeddah SAUDI ARABIA
B02 Drinks
TRUCK
MCDONALD'S / MCCAFÉ
LEO BURNETT DUBAI UNITED ARAB EMIRATES
A05 Cars & Automotive Products & Services
AUDI LOOOOL
AUDI / AUDI BRAND IMAGE
ACCESS Tunis TUNISIA
A07 Travel, Transport & Leisure
TUK-TUK
MAJID AL FUTTAIM LEISURE AND ENTERTAINMENT LLC / SKI EGYPT
KAIRO Cairo EGYPT
A04 Durable Consumer Goods
TANGLED KISS
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Short List
E02 Small Scale Special Solutions
THE GREEN LIGHT
HONDA / HONDA CARS
Y&R DUBAI UNITED ARAB EMIRATES
B12 Corporate Image & Sponsorship
WELCOME BACK HOME
DUBAI PROPERTIES GROUP / REAL ESTATE DEVELOPMENT
NOMADS Dubai UNITED ARAB EMIRATES
A10 B2B Products & Services
THE BIG PICTURE
MAJID AL FUTTAIM / CORPORATE CAMPAIGN
NOMADS Dubai UNITED ARAB EMIRATES
A02 Drinks
BOTTLE
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
B15 Charities & Non-profit
ATOM'S WEIGHT OF GOOD
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Bronze
B14 Public Sector
MOSAIC TILES
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
Bronze
B04 Durable Consumer Goods
TANGLED KISS
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Bronze
E01 Non-Standard Indoor Advertising
JCDECAUX & DUBAI AIRPORTS PARTNER WITH BAUME & MERCIER TO BRING THE MOST ICONIC
MAISON BAUME & MERCIER / CLIFTON CLUB SHELBY® COBRA LIMITED EDITIONS
JCDECAUX MIDDLE EAST & AFRICA Dubai UNITED ARAB EMIRATES
A02 Drinks
CUP
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Gold
B15 Charities & Non-profit
BE KIND
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Bronze
E02 Small Scale Special Solutions
SKINS OF PEACE
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Silver
B09 Financial Products & Services
FOREST
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
B13 Corporate Social Responsibility
ARABIC REASSEMBLED
AL FUTTAIM / IKEA
IMPACT BBDO Dubai UNITED ARAB EMIRATES
C04 Ambient Use of Digital Technology
THE LIGHT PIN PROJECT
UNILEVER / OMO
RÉPUBLIQUE Beirut LEBANON
B14 Public Sector
STAINED GLASS
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
C03 Interactive & Dynamic Billboards / Posters
RTA - SMART MOVES
RTA / S'HAIL
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
D02 Use of Ambient Outdoor
BRIDAL UNIFORM
UN WOMEN PAKISTAN / PUBLIC SERVICE
BBDO PAKISTAN Lahore PAKISTAN
A07 Travel, Transport & Leisure
FOUL CART
MAJID AL FUTTAIM LEISURE AND ENTERTAINMENT LLC / SKI EGYPT
KAIRO Cairo EGYPT
F01 Integrated Campaign Led by Outdoor
AUDI LOOOOL
AUDI / AUDI BRAND IMAGE
ACCESS Tunis TUNISIA
B02 Drinks
AIRPORT
MCDONALD'S / MCCAFÉ
LEO BURNETT DUBAI UNITED ARAB EMIRATES
C05 Ambient Experiential & Immersive Digital
VIRTUAL REALITY STORE
IKEA / VIRTUAL REALITY
TAKELEAP Dubai UNITED ARAB EMIRATES
B11 Commercial Public Services
MOM SPAM
CONNECT / UNLIMITED REACH POSTPAID PLAN
TBWA\RAAD Dubai UNITED ARAB EMIRATES
E03 Special Build
THE RESCUE TILES
RECYCLE BEIRUT / THE RESCUE TILES
GREY BEIRUT LEBANON
B03 Fast Moving Consumer Goods
OFFICE
HENKEL / SYOSS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
C01 Static Digital Billboards / Posters
WELCOME BACK HOME
DUBAI PROPERTIES GROUP / REAL ESTATE DEVELOPMENT
NOMADS Dubai UNITED ARAB EMIRATES
B12 Corporate Image & Sponsorship
COFFIN
CHESTERFIELD FRANCE / FURNITURE
FACE TO FACE UAE Dubai UNITED ARAB EMIRATES
E04 Live Advertising & Events
CAMELPOWER
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
B05 Cars & Automotive Products & Services
HUMP
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
D01 Use of Adapted Billboards / Posters
STRIKE HERE
NANDOS / NANDOS PERI PERI SAUCE
Y&R DUBAI UNITED ARAB EMIRATES
A04 Durable Consumer Goods
TANGLED MJ
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN