Brand | AMNESTY INTERNATIONAL |
Product/Service | AMNESTY INTERNATIONAL |
Entrant | TBWA\RAAD Dubai, UNITED ARAB EMIRATES |
Category | Small Scale Special Solutions |
Idea Creation
|
TBWA\RAAD Dubai, UNITED ARAB EMIRATES
|
Media Placement
|
OMD Dubai, UNITED ARAB EMIRATES
|
Production
|
CAPITAL D Dubai, UNITED ARAB EMIRATES
|
Additional Company
|
FACEBOOK DUBAI, UNITED ARAB EMIRATES
|
Brief Explanation
The Skins of Peace were designed as outdoor executions located at travel agency offices. They were beautifully designed passport covers featuring messages of tolerance and peace from the Quran in English.
Right below the design, we featured that same design in A4 size, connected through a perforation so that people could easily tear it on the spot and turn into their new passport cover in 4 simple folds.
Credits
Walid Kanaan |
TBWA\RAAD |
Chief Creative Officer |
Fouad Abdel Malak |
TBWA\RAAD |
Executive Creative Director |
Manuel Borde |
TBWA\RAAD |
Creative Director |
Alex Pineda |
TBWA\RAAD |
Copywriter ACD |
Clayton Needham |
TBWA\RAAD |
Senior Digital Designer |
Oswaldo Sa |
TBWA\RAAD |
Art Director ACD |
Debora Andreucci |
TBWA\RAAD |
Art Director |
Claudio Campisto |
TBWA\RAAD |
Head of Art |
Ali Cheikhali |
TBWA\RAAD |
Senior Strategic Planner |
Camilo Rojas |
TBWA\RAAD |
Motion Graphics Designer |
Hazem Atieh / Ezzat Habra |
TBWA\RAAD |
Creative Services Managers |
Links
Website URL