2018 Winners & Shortlists

Title Brand Product / Service	Entrant Company	Location	Award
A01 Creative Effectiveness
ONE-DROP BOTTLE HENKEL / PRIL	TBWA\RAAD Dubai	UNITED ARAB EMIRATES	Grand Prix
TUMMYFISH NESTLÉ MIDDLE EAST / U4HK	MEMAC OGILVY & MATHER Dubai	UNITED ARAB EMIRATES	Short List
TRUMP ROYAL JORDANIAN / TACTICAL AD	MEMAC OGILVY ADVIZE Amman	JORDAN	Short List
THE LINE-UP SONG COCA-COLA / COKE RED	FP7/CAI Cairo	EGYPT	Winner
A02 Creative Effectiveness for Good
#BEATME UN WOMEN / PUBLIC AWARENESS	BBDO PAKISTAN Lahore	PAKISTAN	Winner
PROJECT AKSHAR (ALPHABETS) SMARTLIFE / GET SMART PROGRAM	FP7/DXB Dubai	UNITED ARAB EMIRATES	Short List
#SHOPLESS BRF / SADIA	IMPACT BBDO Dubai	UNITED ARAB EMIRATES	Short List