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A01 Use of mobile technology
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THE HASHTAG PLAYLIST
GOOD NIGHT / GOOD NIGHT DRINK |
SAATCHI & SAATCHI Dubai |
UNITED ARAB EMIRATES |
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S5 BRINGS YOU THE WEATHER
SAMSUNG KSA / SMARTPHONE |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
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YASHUB
YAS MARINA CIRCUIT / MOTOR SPORTS |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
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PEPSI GOAL
PEPSICO INTERNATIONAL / PEPSI |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
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THE PERFORMER
FIAT CHRYSLER AUTOMOBILES MIDDLE EAST / CHRYSLER 300C |
PUBLICIS MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
NOVALIA
Cambridge
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UNITED KINGDOM
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Short List
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IKIGAI
NESCAFÉ / INSTANT COFFEE |
PUBLICIS MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
PIXEL PLUS MEDIA
Dubai
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UNITED ARAB EMIRATES
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PEPSI - PASS THE BALL
PEPSICO / PEPSI |
OMD Dubai |
UNITED ARAB EMIRATES |
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DRIVING CHANGE
KAFA (ENOUGH) VIOLENCE & EXPLOITATION / KAFA (ENOUGH) VIOLENCE & EXPLOITATION |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
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A03 Mobile applications
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GNTRKCLL MOBILE APPLICATION
TURKCELL / GNTRKCLL |
WANDA DIGITAL Istanbul |
TURKEY |
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YASHUB
YAS MARINA CIRCUIT / MOTOR SPORTS |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
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PEPSI GOAL
PEPSICO INTERNATIONAL / PEPSI |
IMPACT BBDO Dubai |
UNITED ARAB EMIRATES |
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THE PERFORMER
FIAT CHRYSLER AUTOMOBILES MIDDLE EAST / CHRYSLER 300C |
PUBLICIS MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
NOVALIA
Cambridge
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UNITED KINGDOM
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TOUCH LEB KEYS
TOUCH / TOUCH |
J. WALTER THOMPSON BEIRUT |
LEBANON |
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Silver
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LEBANON4SALE
SAKKER EL DEKKENE (STOP THE SHOP) / ANTI-CORRUPTION ORGANIZATION |
LEO BURNETT BEIRUT |
LEBANON |
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Short List
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GLUU.ME
WIRE / GLUU.ME MOBILE & WEB SOCIAL NETWORK |
WIRE Zagreb |
CROATIA |
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DOVE SMILE ALARM
DOVE / HAIR THERAPY RANGE |
WUNDERMAN DUBAI Dubai |
UNITED ARAB EMIRATES |
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A07 Social for mobile
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THE HASHTAG PLAYLIST
GOOD NIGHT / GOOD NIGHT DRINK |
SAATCHI & SAATCHI Dubai |
UNITED ARAB EMIRATES |
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TWITTER RADIO
SUNO FM / RADIO STATION |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
PIXEL PLUS MEDIA
Dubai
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UNITED ARAB EMIRATES
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KITTEN PLAY
ITP - TIME OUT DUBAI / TIME OUT DUBAI MAGAZINE |
FACE TO FACE Dubai |
UNITED ARAB EMIRATES |
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SHAABIYAT - LIVE CARTOON
DUBAI MEDIA INCORPORATED / TV STATIONS |
INITIATIVE Dubai |
UNITED ARAB EMIRATES |
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#ALLIN ARENA
ADIDAS / FIFA WORLD CUP |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
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VOTE FOR US. WE'LL VOTE FOR YOU
KAFA / WOMEN’S RIGHTS NGO |
LEO BURNETT BEIRUT |
LEBANON |
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Short List
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ENDING THE BATTLE
MCDONALD'S / QUICK SERVICE RESTAURANT |
LEO BURNETT DUBAI |
UNITED ARAB EMIRATES |
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COKE STUDIO INSTAFUSION
COCA-COLA MIDDLE EAST / COKE STUDIO |
CHEIL MENA Dubai |
UNITED ARAB EMIRATES |
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GLUU.ME
WIRE / GLUU.ME MOBILE & WEB SOCIAL NETWORK |
WIRE Zagreb |
CROATIA |
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KEEP THE FLAME ALIVE
JOHNNIE WALKER / JOHNNIE WALKER "KEEP WALKING LEBANON" |
LEO BURNETT BEIRUT |
LEBANON |
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VOLKSWAGEN INSTAPARKING
VOLKSWAGEN MIDDLE EAST / VOLKSWAGEN PARK ASSIST |
MEMAC OGILVY Dubai |
UNITED ARAB EMIRATES |
BLUE CACTUS FILMS
Dubai
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UNITED ARAB EMIRATES
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B01 Integrated Mobile Campaigns
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THE HASHTAG PLAYLIST
GOOD NIGHT / GOOD NIGHT DRINK |
SAATCHI & SAATCHI Dubai |
UNITED ARAB EMIRATES |
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GAVISCON, HEARTBURN BE GONE!
RECKITT BENCKISER, GAVISCON / GAVISCON |
ZENITH MENA Dubai |
UNITED ARAB EMIRATES |
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TWITTER RADIO
SUNO FM / RADIO STATION |
STARCOM MEDIAVEST GROUP Dubai |
UNITED ARAB EMIRATES |
PIXEL PLUS MEDIA
Dubai
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UNITED ARAB EMIRATES
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UAE NATIONAL DAY
ETISALAT / TELECOMMUNICATIONS |
INITIATIVE Dubai |
UNITED ARAB EMIRATES |
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THE PERFORMER
FIAT CHRYSLER AUTOMOBILES MIDDLE EAST / CHRYSLER 300C |
PUBLICIS MIDDLE EAST Dubai |
UNITED ARAB EMIRATES |
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LEBANON4SALE
SAKKER EL DEKKENE (STOP THE SHOP) / ANTI-CORRUPTION ORGANIZATION |
LEO BURNETT BEIRUT |
LEBANON |
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Short List
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PEPSI - PASS THE BALL
PEPSICO / PEPSI |
OMD Dubai |
UNITED ARAB EMIRATES |
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KEEP THE FLAME ALIVE
JOHNNIE WALKER / JOHNNIE WALKER "KEEP WALKING LEBANON" |
LEO BURNETT BEIRUT |
LEBANON |
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