2013 Winners & Shortlists

CLEVER GIRL
LAMIA GOUDA / LAMIA GOUDA

EGYPT

7 BRAVE BOTTLES INSIDE
GRAVITY BREWING / LEBANESE BREW

LEBANON

LIPTON DIP N WIN
UNILEVER / LIPTON YELLOW LABEL & LIPTON CLEAR GREEN

UNITED ARAB EMIRATES

TRADITIONAL VS. DIGITAL
ARABAD / MAGAZINE COVER

LEBANON

TILEBOY: FROM RETRO TO METRO!
NOKIA / MIDNIGHT DEVELOPER COMPETITION

UNITED ARAB EMIRATES

MINI JOHN COOPER WORKS VIDEO PROJECTION GAME
MINI MIDDLE EAST / MINI JOHN COOPER WORKS

UNITED ARAB EMIRATES

ENERGIZE THE JUKE
NISSAN / NISSAN JUKE

UNITED ARAB EMIRATES

CAPTIVATING TALES
BEIERSDORF ME / NIVEA SENSUAL MUSK BODY LOTION

UNITED ARAB EMIRATES

ASHA MAN CAMPAIGN
NOKIA EGYPT / NOKIA ASHA QWERTY RANGE

EGYPT

PEPSI FOOTBALL 2012
PEPSICO / PEPSI

UNITED ARAB EMIRATES

THE INTERACTIVE PRINT AD
RSA / PERSONAL MOTOR INSURANCE

UNITED ARAB EMIRATES

#WEBUILTTHISCITY
S*UCE / S*UCE

UNITED ARAB EMIRATES

SCROLLATHON PROMOTION
VOLKSWAGEN / SCIROCCO R

UNITED ARAB EMIRATES

MINALAKHIR
THE COCA-COLA COMPANY / SPRITE

UNITED ARAB EMIRATES

INCHES TO TOGETHERNESS
SUBWAY / SUBWAY RESTAURANTS

UNITED ARAB EMIRATES

ORDER LIKE AN ITALIAN
SUBWAY / SUBWAY RESTAURANTS

UNITED ARAB EMIRATES

THE BLACKBERRY SOCIAL CHALLENGE
TOUCH / TOUCH

LEBANON

MADE TO THRILL
TOYOTA MOTOR CORPORATION MIDDLE EAST / TOYOTA 86

UNITED ARAB EMIRATES

UNIVERSITY APP CHALLENGE
NOKIA / UNIVERSITY APP CHALLENGE

UNITED ARAB EMIRATES

NAWRAS PIGGYBACKING
NAWRAS / WIFI

UNITED ARAB EMIRATES

#MARCTHEDOT
COTY / WOMEN FRAGRANCE

UNITED ARAB EMIRATES

WOULD YOU END THE WORLD ?
BUZZMAN MIDDLE EAST / BUZZMAN MIDDLE EAST

UNITED ARAB EMIRATES

BRING A SMILE
CLOROX COMPANY / GLAD

UNITED ARAB EMIRATES

HANDS FOR HYGIENE CAMPAIGN
UNILEVER - LIFEBUOY / GLOBAL HANDWASHING DAY

UNITED ARAB EMIRATES

MOTIVATION CAMPAIGN
FP7 CAIRO / INTERNAL CAMPAIGN

EGYPT

RARE SHORT FILMS. NO RERUNS
OUTBOX / INTERNATIONAL SHORT FILM FESTIVAL

LEBANON

A DAY OFFLINE
McDONALD'S / McDONALD'S

UNITED ARAB EMIRATES

PROPHET
QTEL (QATAR TELECOM) / QTEL

QATAR

#WEBUILTTHISCITY
S*UCE (PRONOUNCED SAUCE) / S*UCE

UNITED ARAB EMIRATES

THE ORIGINAL STORY
CHÂTEAU KSARA / WINE

LEBANON

KABBIR DEMAGHAK
PEPSICO / 7UP

UNITED ARAB EMIRATES

ALWASEELA LOOK NO FURTHER
AL WASEET / ALWASEEELA

SAUDI ARABIA

LEVITATING THE MOVIES
GLOBAL EXPORT CO. / AMERICAN GARDEN POPCORN

UNITED ARAB EMIRATES

AWESOME TRAVELING MACHINE
EMIRATES NBD / ATMS

UNITED ARAB EMIRATES

THE ART OF TAILORING
EJJEH & SONS / BESPOKE TAILORING

LEBANON

BOSCH X-RAY
JUFFALI AUTO PARTS COMPANY / BOSCH CAR PARTS

SAUDI ARABIA

CAKESPIRATION
SWEET LANE / CAKE SHOP

UNITED ARAB EMIRATES

COKE STUDIO: SINGING TOGETHER WITH THE WORLD
COCA-COLA MIDDLE EAST / COCA-COLA

UNITED ARAB EMIRATES

SUMMER TRAVEL
VISA MIDDLE EAST / CREDIT CARD

UNITED ARAB EMIRATES

DETTOL STAMPS
RECKITT BENCKISER / DETTOL LIQUID HAND WASH - SCHOOLS' PROGRAM

UNITED ARAB EMIRATES

SUPERMARKET TRAY MESSAGING
GLOBAL EXPORT CO. / DIAMOND ALUMINUM FOIL

UNITED ARAB EMIRATES

SHOCK TREATMENT
UNILEVER / DOVE HAIR THERAPY

UNITED ARAB EMIRATES

A VERY PUBLIC DISPLAY OF AFFECTION - THE MEN WHO SHARED THEIR LOVE WITH MILLIONS
UNILEVER / DOVE MEN+ CARE

UNITED ARAB EMIRATES

EA - SIZE MATTERS!
ELECTRONIC ARTS / EA FIFA 2013

UNITED ARAB EMIRATES

FAYROUZ AROMA
AHRAM BEVERAGES COMPANY / FAYROUZ

EGYPT

RETHINK YOUR ROUTINE
FITWORX / FITNESS EQUIPMENT

UNITED ARAB EMIRATES

VOX CINEMAS ACTIVATION
PROCTOR & GAMBLE / GILLETTE FUSION PROGLIDE

UNITED ARAB EMIRATES

RED BULL X FIGHTERS
PROCTOR & GAMBLE / HEAD & SHOULDERS

UNITED ARAB EMIRATES

THE SMALLEST IKEA STORE IN THE WORLD
IKEA / IKEA

UNITED ARAB EMIRATES

LACOSTE ROUGE L.12.12 MIDDLE EAST LAUNCH
LACOSTE / LACOSTE PERFUME

UNITED ARAB EMIRATES