Brand | NESTLÉ |
Product/Service | NESTLÉ |
Entrant | DIGITAL REPUBLIC Cairo, EGYPT |
Category | INTEGRATED CAMPAIGN LED BY INTERACTIVE |
Entrant Company
|
DIGITAL REPUBLIC Cairo, EGYPT
|
Advertising Agency
|
DIGITAL REPUBLIC Cairo, EGYPT
|
Brief Explanation
Egyptian women need support and appreciation to make their family life convenient and fun. Knowing there’s very little good quality content online, Nestle created a virtual home for women – a hub they can trust with information on making their home a better one, and Be at Their Best. With the website being the source of help and information, we created a competition on Facebook to add a little fun, promote the website, and make the women connect with the brand. The web banners tied the whole campaign together, promoting both the Facebook competition and the website.
Credits
Bassem Diab/Sherine Shoukry |
Digital Republic |
Creative Director |
Iman Mosaad |
Digital Republic |
Account Manager |
Asmaa Yehia |
Digital Republic |
Art Director |
Mostafa Awwad |
Digital Republic |
Lead Designer |
Mohamed Ramez |
Digital Republic |
Development Team Lead |
Ahdab Badr |
Digital Republic |
Digital Media Manager |
Mostafa Kerdani |
Digital Republic |
Copywriter |
Omar Basha |
Digital Republic |
Digital Media Consultant |
Ibrahim Ahmed |
Digital Republic |
Web Developer |
Islam Ahmed |
Digital Republic |
Flash Developer |
Nour Turner |
Digital Republic |
Social Media Specialist |
Maram Arafat |
Digital Republic |
Social Media Specialist |
Links
Case Film URL
|
Website URL
|
Social Media URL
|
Banner URL
|
Additional URL 1