Brand | ICONIC STORE |
Product/Service | FASHION LIFESTYLE |
Entrant | CRAYONS COMMUNICATIONS Dubai, UNITED ARAB EMIRATES |
Category | Community Applications |
Entrant Company: | CRAYONS COMMUNICATIONS Dubai, UNITED ARAB EMIRATES |
Advertising/Web Design Agency: | CRAYONS COMMUNICATIONS Dubai, UNITED ARAB EMIRATES |
Brief Explanation
ICONIC, a fashion-lifestyle store in Dubai hosted ‘War of the DJs’ event - a competition where local college heroes challenged professional DJs.
We created an online game ‘Spin the Disc’ that replicated the mood of the ‘War of the DJs’ event on the digital medium, with an objective to create excitement around the main event.
The game had a DJ console, with different prizes marked on the disc. The player had to spin the disc, was made to hear some music and depending on where the arrow hit when music stopped the player won different assured prizes.
Credits
Arshad Zaheer |
Crayons Communications |
Online Strategist |
Ekta Hasija |
Crayons Communications |
Servicing Head |
Hari Haran |
Crayons Communications |
Creative Director |
Nanika Sahai |
Crayons Communications |
Project Head |
Nida Sohail |
Crayons Communications |
Copywriter |