2012 Winners & Shortlists

BON APPÉTIT!

BrandARLA FOODS
Product/ServiceLURPAK AND PUCK
EntrantPHD Dubai, UNITED ARAB EMIRATES
CategoryCommunity Applications
Entrant Company:PHD Dubai, UNITED ARAB EMIRATES
Advertising/Web Design Agency:PHD Dubai, UNITED ARAB EMIRATES

Brief Explanation

We created Saha w Hana, a place for Arab women to look, talk and interact with all things food. A one stop shop for all things middle eastern cuisine, this channel has become more than just a community, but a loved destination. With a recipe application, an online nutritionist, kitchen disaster stories, and with links to our very own Saha w Hana Cooking Channel, hosted by renowned Chef Osama on YouTube), Saha w Hana isn't just a URL, but the ultimate Arab social reference point for middle eastern cuisine.

Credits

Name Company Role
Luca Allam PHD Head Of Digital
Elda Choucair PHD General Manager
Mohammad Zaher Omnicom Media Group Associate Director - Social Media
Noora Nasrallah Omnicom Media Group Senior Executive - Social Media
Ola Al Alami Omnicom Media Group Junior Executive - Social Media
Nawal Nasreddine PHD Manager