2011 Winners & Shortlists

MORO SAYTARA

BrandCADBURY
Product/ServiceMORO CHOCOLATE
EntrantFP7/EGY Giza, EGYPT
CategoryFoods
Entrant Company:FP7/EGY Giza, EGYPT
Advertising Agency:FP7/EGY Giza, EGYPT
Production Company:ASAP Cairo, EGYPT

Brief Explanation

Machismo is a characteristic that many of our target audience like to be described with. To be a Macho dude and be able to control everything around you, you need all the right energy for it; and nothing compares to the energy found in a Moro chocolate bar.

Credits

Name Role
Hisham Kharma Creative Director
Sherif Doss/Omar Ahmwani Copywriter
Mahmoud Fathy/Khaled Khidr Art Director
Heba Radwan Agency Producer
Maram Omran Account Supervisor
Sharif Eissa Account Manager
Associate Creative Director/Montasser Khalil Other Credits