| Brand | AL BAIK |
| Product/Service | LITTER AWARENESS |
| Entrant | LEO BURNETT SAUDI ARABIA Jeddah, SAUDI ARABIA |
| Category | Public Health & Safety, Public Awareness, Fundraising and Appeals |
| Entrant Company: | LEO BURNETT SAUDI ARABIA Jeddah, SAUDI ARABIA |
| Advertising Agency: | LEO BURNETT SAUDI ARABIA Jeddah, SAUDI ARABIA |
| Production Company: | INDEPENDENT PRODUCTIONS Beirut, LEBANON |
Brief Explanation
A family is littering in a public park during a picnic, to discover later on that they littered inside their house. And the message is to treat public places like your own house.
Credits
| Bechara Mouzannar |
Chief Creative Officer |
| Mohammed Bahmishan |
Creative Director |
| Mohammed Bahmishan |
Copywriter |
| Thierry Chehab |
Art Director |
| Gabriel Abu Daher |
Agency Producer |
| Georges Maktabi |
Account Supervisor |
| Rami Abu Ghazaleh |
Advertiser's Supervisor |
| Independent Productions |
Post Production |
| Alain Mayni |
Account Manager |
| Georges Maktabi |
Planner |
| Independent Productions |
EditingCompany |