| Brand | SEDAR |
| Product/Service | SETECH CURTAINS |
| Entrant | TH1NG London, UNITED KINGDOM |
| Category | Household, Home Appliances & Furnishings, Home Electronics & Audio-Visual |
| Entrant Company: | TH1NG London, UNITED KINGDOM |
| Advertising Agency: | SEDAR Dubai, UNITED ARAB EMIRATES |
| Production Company: | TH1NG London, UNITED KINGDOM |
Brief Explanation
Part of a new 2011 campaign showing Sedar's product ranges in a new light.
Day breaks over Dubai and our hero is enjoying a leisurely lie in. The early morning sun wakes him from his slumbers, but luckily he uses his Setech remote to close the blinds and return to the land of nod.
Credits
| Mark Farrington |
Producer |
| The Queen |
Director |