2022 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
A01 Consumer Goods
DINING ROOM
IKEA / IKEA SALE
LEO BURNETT Riyadh SAUDI ARABIA
Short List
LIVING ROOM
IKEA / IKEA SALE
LEO BURNETT Riyadh SAUDI ARABIA
Short List
PARK DISTANCE CONTROL
MINI / MINI
SERVICEPLAN MIDDLE EAST Dubai UNITED ARAB EMIRATES
Short List
ADAPTIVE LED HEADLIGHTS
MINI / MINI
SERVICEPLAN MIDDLE EAST Dubai UNITED ARAB EMIRATES
Short List
B01 Consumer Goods
ENTERTAINMENT ROOM
TOYOTA / LAND CRUISER
WUNDERMAN THOMPSON Riyadh SAUDI ARABIA
Bronze
OFFICE ROOM
TOYOTA / LAND CRUISER
WUNDERMAN THOMPSON Riyadh SAUDI ARABIA
Bronze
GYM ROOM
TOYOTA / LAND CRUISER
WUNDERMAN THOMPSON Riyadh SAUDI ARABIA
Bronze
DINING ROOM
IKEA / IKEA SALE
LEO BURNETT Riyadh SAUDI ARABIA
Silver
LIVING ROOM
IKEA / IKEA SALE
LEO BURNETT Riyadh SAUDI ARABIA
Silver
B02 Healthcare
NOT LAZINESS
TECOM GROUP / DUBAI SCIENCE PARK / DUBAI SCIENCE PARK
SERVICEPLAN MIDDLE EAST Dubai UNITED ARAB EMIRATES
Short List
NOT SLACKING
TECOM GROUP / DUBAI SCIENCE PARK / DUBAI SCIENCE PARK
SERVICEPLAN MIDDLE EAST Dubai UNITED ARAB EMIRATES
Short List
B05 Consumer Services / Business to Business
Nº13
DELIVEROO / DELIVEROO
‿ AND US Dubai UNITED ARAB EMIRATES
Short List
D01 Displays
THE ELECTIONS EDITION
AN NAHAR / AN NAHAR NEWSPAPER
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
#WEAREUNBREAKABLE
MTV LEBANON / MTV
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
D03 Special Build
DOUBLE MOON
UAE GOVERNMENT MEDIA OFFICE / EMIRATES MARS MISSION
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
Silver
#WEAREUNBREAKABLE
MTV LEBANON / MTV
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
LIQUID BILLBOARD
ADIDAS / SWIMWEAR
HAVAS MIDDLE EAST Dubai UNITED ARAB EMIRATES
Bronze
D04 Live Advertising & Events
LIQUID BILLBOARD
ADIDAS / SWIMWEAR
HAVAS MIDDLE EAST Dubai UNITED ARAB EMIRATES
Silver
D05 Interactive / Immersive Experiences
DOUBLE MOON
UAE GOVERNMENT MEDIA OFFICE / EMIRATES MARS MISSION
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
Short List
LIQUID BILLBOARD
ADIDAS / SWIMWEAR
HAVAS MIDDLE EAST Dubai UNITED ARAB EMIRATES
Short List
E02 Ambient Outdoor
DOUBLE MOON
UAE GOVERNMENT MEDIA OFFICE / EMIRATES MARS MISSION
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
Short List
LIQUID BILLBOARD
ADIDAS / SWIMWEAR
HAVAS MIDDLE EAST Dubai UNITED ARAB EMIRATES
Bronze
E03 Technology
DOUBLE MOON
UAE GOVERNMENT MEDIA OFFICE / EMIRATES MARS MISSION
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
Short List
F01 Local Brand
THE ELECTIONS EDITION
AN NAHAR / AN NAHAR NEWSPAPER
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Grand Prix
MEET SARHA
STC / 5G NETWORK
WUNDERMAN THOMPSON Riyadh SAUDI ARABIA
Short List
F04 Social Behaviour & Cultural Insight
LIQUID BILLBOARD
ADIDAS / SWIMWEAR
HAVAS MIDDLE EAST Dubai UNITED ARAB EMIRATES
Gold