Brand | ABBOTT EGYPT |
Product/Service | BRUFEN |
Entrant | MEDIA REPUBLIC ADVERTISING SERVICES Cairo, EGYPT |
Category | OTC Oral Medicines |
Idea Creation
|
MEDIA REPUBLIC ADVERTISING SERVICES Cairo, EGYPT
|
Production
|
YELLOW DUCK PRODUCTIONS Cairo, EGYPT
|
Write a short summary of what happens in the film
Brand: Brufen (OTC Painkiller)
In an epic voice-over, Brufen addresses who suffer from migraines, backpain and menstrual pain. And who tried out different home-made remedies to ease their suffering like cinnamon, green tea, head-wrap, and hot pads. But these remedies were depicted as inefficient in tackling the pain as well as Brufen Rapid that relieves the pain quickly at its source.
Provide the full film script in English.
From Brufen to all those who tied their heads to relieve the pain.
To the over thinkers, And the peppermint ointment users.
To those who get headaches behind their eyes.
And those who wake up from migraine attacks.
To the back-pain sufferers, And the chiropractor visitors.
To those who bent down and couldn’t get up.
And those who yell “Oh my back” every day.
To those who suffer every month, And get emotional from the pain.
To the anise, peppermint and cinnamon drinker, And all those heated pad huggers.
We understand your pain, Brufen Rapid relieves pain quickly at its source, 2 times faster.
With long-lasting effects.
For everyday pain, there’s Brufen.
Credits
Mark Magdi |
Media Republic Advertising Services |
Creative Director |
Ayman Selaha |
Media Republic Advertising Services |
Senior Copywriter |
Mahmoud Tarabily |
Media Republic Advertising Services |
Art Director |
Ahmed Moftah |
Media Republic Advertising Services |
Director |
Yousef Zeid |
Yellow Duck Productions |
Producer |
Ahmed Thabet |
Yellow Duck Productions |
Director Of Photography |
Amira Khaled |
Media Republic Advertising Services |
Account Director |
Rana Moustafa |
Media Republic Advertising Services |
Account Manager |
Waseem El Tanahi |
Media Republic Advertising Services |
Chief Executive Officer |
Links
Video URL