| Brand | SAMSUNG |
| Product/Service | GALAXY Z FOLD3 |
| Entrant | LEO BURNETT Dubai, UNITED ARAB EMIRATES |
| Category | Cinematography |
|
Idea Creation
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LEO BURNETT Dubai, UNITED ARAB EMIRATES
|
|
Production
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GOOD PEOPLE FILMS Cairo, EGYPT
|
Write a short summary of what happens in the film
‘Break Free’ was shot using the Samsung phone. Something that hasn’t been done before in the region.
Because the phone is light and small, it becomes extremely mobile and you can move it anywhere, and you can move it really fast.
This helped us to shoot the music video in an extremely dynamic way with extremely quick cuts. And because some shots were in a confined space, it literally gave the director the ability to ‘Break Free’ as was communicated in the film itself.
Credits
| Kalpesh Patanker |
Leo Burnett |
Chief Creative Officer |
| Danielle Jammal |
Leo Burnett |
Group Communications Director |
| Harsh Kocher |
Leo Burnett |
Communications Manager |
| Shereen Mostafa |
Leo Burnett |
Head of A/V Production |
| Samer Shoueiry |
Publicis Communications |
Chief Executive Officer |
| Joelle Jammal |
Leo burnett |
Deputy Managing Director |
| Prihan Farrag |
Samsung |
Senior Manager |
| Sherif Salem |
Samsung |
Head of Department Egypt |
| Hameer Farouq |
Leo Burnett |
Copywriter |
| Ahmed Hussein |
Good People Films |
Director |
| Kamal Samy |
Good People Films |
DOP |
| Sherif Magdi |
Good People Films |
Music Composer |
| Khaled Zaki |
Good People Films |
Executive Producer |
| Mahmoud Derbala |
Good People Films |
Head of Production |
| Chantal El Haber |
Good People Films |
Producer |
| Riyana Khatib |
Good People Films |
Line Producer |
| Waled Abdel Salam |
Good People Films |
Production Manager |
| Omar Alaa |
Good People Films |
Art Director |
| Dina Nadim |
Good People Films |
Wardrobe Stylist |
| Amr berry |
Good People Films |
1st Assistant Director |
| Mohamed Sakr |
Good People Films |
2nd Assistant Director |
| Mohamed Sakr |
Good People Films |
2nd Assistant Director |
| Hussein Aziz |
Good People Films |
Post Producer |
| Karim Mira |
Lizard |
Colorist |
| Amr Rabee |
Barbershop |
Editor |
| Hosni Ali |
The Garage |
Sound Design |
Links
Video URL