Brand | UAE GOVERNMENT MEDIA OFFICE |
Product/Service | IT'S POSSIBLE DOCU-SERIES |
Entrant | VIRTUE WORLDWIDE Dubai, UNITED ARAB EMIRATES |
Category | Not-for-profit / Charity / Government |
Idea Creation
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VIRTUE WORLDWIDE Dubai, UNITED ARAB EMIRATES
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Production
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WHAT IF CREATIVE STUDIO Dubai, UNITED ARAB EMIRATES
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Write a short summary of what happens in the film
We are not a product or service, we are a Nation brand. So, our purpose and our responsibility is greater and has a much bigger impact.
The UAE’s purpose is to enable people that have drive and passion to achieve their dreams. It rewards people that do not come here just for the quick gain and leave, but those who take what is provided to them and make something out of it.
This is why we never mention the UAE’s purpose directly, instead we celebrate the impact of the nation's purpose on people by putting the spotlight on the real stories of real people - their journey to success, with all the ups and downs. We bring the purpose to life and prove it, rather than simply stating it.
Credits
Ciaran Bonass |
Virtue Worldwide |
Executive Creative Director |
Sarah Berro |
Virtue Worldwide |
Senior Creative Director |
Elie Nasr |
Virtue Worldwide |
Senior Creative |
Carl Jreissati |
Virtue Worldwide |
Head of Account Management |
Ali Fathalla |
Virtue Worldwide |
Account Director |
Mahmoud Hassan |
Virtue Worldwide |
Account Director |
Alvaro Bretel |
Virtue Worldwide |
Head of Strategy |
Dina Alsharif |
Virtue Worldwide |
Strategist |
Gloria Abou Diwan |
Virtue Worldwide |
Head of Production |
Nagham Abboud |
Virtue Worldwide |
Senior Producer |
Dennis Kareta |
Virtue Worldwide |
Producer |
Moe Najati |
WHAT IF Creative Studios |
Director |
Nasrallah Saad |
WHAT IF Creative Studios |
Executive Producer |
Hugo Narciso |
WHAT IF Creative Studios |
Executive Producer |
Robert Babekuhl |
WHAT IF Creative Studios |
Director Of Photography |