Brand | NAKHEEL |
Product/Service | THE NEXT LEVEL AT THE VIEW AT THE PALM |
Entrant | TEAM 71 Dubai, UNITED ARAB EMIRATES |
Category | Viral Film |
Idea Creation
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TEAM 71 Dubai, UNITED ARAB EMIRATES
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Production
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TEAM 71 Dubai, UNITED ARAB EMIRATES
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Post Production
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TEAM 71 Dubai, UNITED ARAB EMIRATES
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Write a short summary of what happens in the film
Zahra Lari, the first competitive Emirati figure skater executed a daredevil stunt. Dangling under a helicopter from a rope, wearing her skates and a sky blue costume she was lifted 280m above sea level, traveling over the Dubai Skyline and the Palm Island. She hovered over “the Palm Tower”- the highest building on the Palm letting go of the rope, free falling 30m and landing on an ice ring on the top of the viewing deck of the “View at the Palm”. Immediately upon landing on the ice she effortlessly and seamlessly began performing beautiful choreography and breathtaking triple axels whilst the sun went down on the horizon behind the breathtaking views of the Palm Island.
Cultural / Context information for the jury
The hero of the video is an Emirati veiled woman and the first competitive Emirati figure skater. She competes internationally representing the United Arab Emirates.
The purpose of this film was to launch the opening of the highest point on the Palm Island "The Next level at the View at the Palm"
Credits
Jasmin Ruehling |
Team 71 Group |
Creative Director |
Bushra Ezzeddine |
Team 71 Group |
Account Director |
Matthias Zentner |
Team 71 Group |
Film Director |
Baris Cangokce |
Team 71 Group |
Executive Producer |
Lili Khanbashi |
Team 71 Group |
Script writer |
Links
Video URL
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Video URL