Brand | PEPSI |
Product/Service | MIRINDA |
Entrant | ELEPHANT Cairo, EGYPT |
Category | Consumer Goods |
Idea Creation
|
ELEPHANT Cairo, EGYPT
|
Production
|
GOOD PEOPLE FILMS Cairo, EGYPT
|
Write a short summary of what happens in the film
this campaign is the launch of two new Mirinda flavors. we took a slightly humorous route with the idea, in which our hero claims that one flavor is great, and the other one not so much, leaving it up to the consumer to taste both and decide. The visual approach we took is a bit of a satirical one, inspired by Persian and oriental rugs, with their famous detailed scenes (often times hunting scenes).
Credits
Maged Nassar |
Elephant |
Creative Director |
Marwa Khalifa |
Elephant |
Associate Creative Director |
Farah Sultan |
Elephant |
Associate Creative Director |
Maged Nassar |
Good People Films |
Director |
Ahmed Tahoun |
Good People Films |
DOP Lighting Cameraman |
Amr Berri |
Good People Films |
First Assistant Director |
Khaled Zaki |
Good People Films |
Executive Producer |
Mahmoud Derbala |
Good People Films |
Head of Production |
Karim Osman |
Good People Films |
Producer |
Aya Abdel Fatah |
Good People Films |
Post Producer |
Amr Rabie |
The Barber Shop |
Editor |
Major Tom |
Major Tom |
Music |
Tariq Ali |
Zanad |
GFX |
Karim Mira |
Lucid |
Colorist |
Nada Kamel |
Elephant |
General Manager |
Rime El Sisi |
Elephant |
Account Manager |
Haya Bassiouni |
Pepsico |
Senior Marketing Director |
Links
Video URL