2019 Winners & Shortlists

Title Brand Product / Service Entrant Company Location PR Location Award
A01 Fast Moving Consumer Goods
ABSOLUT CIVIL LOVE
ABSOLUT VODKA / ABSOLUT VODKA
INTERESTING TIMES Beirut LEBANON INTERESTING TIMES
Beirut
LEBANON
OMO TAG
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
LAUNDRY SHOCK
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
SUNSET
COCA-COLA / RAMADAN CAMPAIGN
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
CHANGE HAS A TASTE
COCA-COLA / COCA-COLA AND SAUDI WOMEN
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
Short List
THE RIGHT TO PLAY
OMO / "DIRT IS GOOD" REINFORCEMENT CAMPAIGN
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
THE KEEP WALKING LEBANON EXPO
DIAGEO LEBANON / JOHNNIE WALKER
LEO BURNETT BEIRUT LEBANON LEO BURNETT BEIRUT
MSL BEIRUT
LEBANON
A02 Durable Consumer Goods, including Cars
TRUCK ART CHILDFINDER
BERGER PAINTS / BERGER PAINTS
BBDO PAKISTAN Lahore PAKISTAN BBDO PAKISTAN
Lahore
PAKISTAN
INTELLIGENT FOOTBALL
NISSAN / NISSAN INTELLIGENT MOBILITY / UEFA CHAMPION LEAGUE PARTNERSHIP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
PEAK OF LUXURY
BENTLEY MOTORS / CONTINENTAL GT & BENTAYGA V8
PERFORMANCE COMMUNICATIONS UNITED ARAB EMIRATES PERFORMANCE COMMUNICATIONS
UNITED ARAB EMIRATES
Q 5-0
INFINITI / Q50
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
HIGHWAY GALLERY
LOUVRE ABU DHABI / INSTITUTIONAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
THE SUPER-NATURAL GREEN WRAP
ZAATAR W ZEIT / THE SUPER-NATURAL GREEN WRAP
PUBLICIS LEVANT Beirut LEBANON PUBLICIS LEVANT
Beirut
MSL BEIRUT
LEBANON
WORLD MANKOUSHEH DAY
ZAATAR W ZEIT / MANKOUSHEH
PUBLICIS LEVANT Beirut LEBANON PUBLICIS LEVANT
Beirut
MSL BEIRUT
LEBANON
THE SPACESUIT COLLECTION
LANDMARK GROUP / CENTREPOINT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
WASH VS WIPE
REHLAT / REHLAT APPLICATION
BEATTIE + DANE Kuwait City KUWAIT
THE ALTANTIS FAN SUITE: THE WORLD'S FIRST SOCIAL MEDIA SUITE
ATLANTIS, THE PALM DUBAI / ATLANTIS SUITES
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
VIRTUE PR & MARKETING COMMUNICATIONS
Dubai
UNITED ARAB EMIRATES
WORLD WITHOUT WALLS
BABYSHOP / RAMADAN CAMPAIGN
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"
BABYSHOP / MOTHER'S DAY BRAND ACTIVATION
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
Bronze
A04 Media & Publications
THE MISSING
MTV LEBANON / PUBLIC AWARENESS CAMPAIGN
TBWA\RAAD Beirut LEBANON
DO YOU WANT US TO REMAIN SILENT?
SBC / DAWOOD AL SHERYAN TV SHOW
J. WALTER THOMPSON Riyadh SAUDI ARABIA
THE BLANK EDITION
AN-NAHAR / NEWSPAPER
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
A05 Financial Products & Services, Commercial Public Services, B2B Products & Services
THE BIG SHUTDOWN
SAUDI TELECOM COMPANY / SELF-SERVICE DIGITAL TOOLS
J. WALTER THOMPSON Riyadh SAUDI ARABIA UM MENA
Riyadh
SAUDI ARABIA
THE HASHTAGGING GRANDPA
ORANGE TUNISIA / INTERNET PRODUCTS
FP7/TUN Tunis TUNISIA FP7/TUN
Tunis
TUNISIA
THE NATION THAT DIDN'T KNOW ITS ANTHEM
BYBLOS BANK / BYBLOS BANK BRAND CAMPAIGN
FP7/BEY Beirut LEBANON FP7/BEY
Beirut
TELLTALE
Beirut
LEBANON
Short List
GIVE IN TO GIVING
ENBD / VOLUNTEER
LEO BURNETT DUBAI UNITED ARAB EMIRATES
#HEARITFROMME
LINKEDIN / LINKEDIN
EDELMAN Dubai UNITED ARAB EMIRATES EDELMAN
Dubai
UNITED ARAB EMIRATES
SLOW FACE
CONNECT / CONNECT BOUNDLESS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
ELEVATOR TWEETS
TWITTER / TWITTER
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES
A06 Public Sector
THE DEFECTIVE TWEET CAMPAIGN
SAUDI MINISTRY OF COMMERCE & INVESTMENT / AWARENESS ABOUT DEFECTIVE PRODUCTS
HABBAR Dhahran SAUDI ARABIA
A07 Charities & Non-profit
FUTURE REINA
CHILDREN'S CANCER CENTER OF LEBANON / CCCL
RÉPUBLIQUE Beirut LEBANON RÉPUBLIQUE
Beirut
LEBANON
YOUNG BRIDE
RDFL / RDFL
J. WALTER THOMPSON Beirut LEBANON
Short List
THE CRUELEST WINTER
UNITED NATIONS HIGH COMMISSIONER FOR REFUGEES (UNHCR) / UNHCR WINTER APPEAL
ASDA'A BCW Dubai UNITED ARAB EMIRATES ASDA'A BCW
Dubai
UNITED ARAB EMIRATES
ENDING VIOLENCE AGAINST CHILDREN (EVAC) - ANTI-BULLYING CAMPAIGN
AWLADNA/UNICEF EGYPT / ANTI-BULLYING AWARENESS
BEE MEDIA PRODUCTIONS Giza EGYPT UNICEF
Cairo
EUROPEAN UNION DELEGATION IN EGYPT
Cairo
NATIONAL COUNCIL FOR CHILDHOOD AND MOTHERHOOD
Cairo
MINISTRY OF EDUCATION AND TECHNICAL EDUCATION
Cairo
EGYPT
PURE TRASH - THE DISGRACEFUL ART SHOW
FOOD NOT TRASH / NGO
MULTIPLY MARKETING CONSULTANCY Abu Dhabi UNITED ARAB EMIRATES MULTIPLY MARKETING CONSULTANCY
Abu Dhabi
UNITED ARAB EMIRATES
THE MOST POWERFUL FONT
SUPPORT TO LIFE / AWARENESS CAMPAIGN
TBWA\ISTANBUL TURKEY
#SHAMEONWHO
ABAAD / GENDER EQUALITY NGO
LEO BURNETT BEIRUT LEBANON LEO BURNETT BEIRUT
MSL BEIRUT
LEBANON
Short List
#TEACHYOUALESSON
UNICEF LEBANON / NON-GOVERNMENTAL ORGANIZATION
LEO BURNETT BEIRUT LEBANON LEO BURNETT BEIRUT
MSL BEIRUT
LEBANON
Short List
THE TOXIC FLAG
THE WASTE MANAGEMENT COALITION / WASTE MANAGEMENT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
CLASICO DOGS
K9 CENTRAL DOGS / SNIFF PET ADOPTION / PET ADOPTION
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Bronze
ZERO TOLERANCE RIBBON
28 TOO MANY / AWARENESS RIBBON
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Silver
B01 Corporate Communication & Reputation Management
CHANGE HAS A TASTE
COCA-COLA / COCA-COLA AND SAUDI WOMEN
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
SUNSET
COCA-COLA / RAMADAN CAMPAIGN
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
REVIVING THE IBRIK
TALAYA / TALAYA
TBWA\RAAD Beirut LEBANON
AKHOU NORA
SAUDI TELECOM COMPANY / FEMALE EMPOWERMENT
J. WALTER THOMPSON Riyadh SAUDI ARABIA
Gold
B02 Business Citizenship / Corporate Responsibility
UNSPOKEN, UAE
THE LIGHTHOUSE CENTRE FOR WELLBEING / WORKPLACE MENTAL HEALTH
McCANN HEALTH Dubai UNITED ARAB EMIRATES McCANN HEALTH
Dubai
FP7/DXB
Dubai
UNITED ARAB EMIRATES
LIFE AFTER FASHION
SPLASH / SPLASH FASHION
THE CLASSIC PARTNERSHIP Dubai UNITED ARAB EMIRATES THE CLASSIC PARTNERSHIP
Dubai
UNITED ARAB EMIRATES
BULLY A PLANT
IKEA UAE / IKEA 2018 CATALOGUE
MEMAC OGILVY Dubai UNITED ARAB EMIRATES MEMAC OGILVY
Dubai
UNITED ARAB EMIRATES
THE RIGHT START INITIATIVE
JOHNSON’S BABY / CORPORATE SOCIAL RESPONSIBILITY
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
THE SOUND OF SHISHA
AUBMC / AWARENESS CAMPAIGN
TBWA\RAAD Beirut LEBANON