| Brand | BENTA PHARMA INDUSTRIES |
| Product/Service | TORVALIP |
| Entrant | IMPACT BBDO Dubai, UNITED ARAB EMIRATES |
| Category | Fast Moving Consumer Goods |
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Idea Creation
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IMPACT BBDO Dubai, UNITED ARAB EMIRATES
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Additional Company
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BENTA PHARMA INDUSTRIES Dbayeh, LEBANON
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Cultural/Context information for the jury.
People in Lebanon high a high diet of meat, poultry, we wanted to remind them that this comes with cholesterol risks.
Credits
| Dani Richa |
Impact BBDO |
Chief Executive Officer |
| Paul Shearer |
Impact BBDO Dubai |
Chief Creative Officer |
| Akram Dohjoka |
Impact BBDO Dubai |
Creative Director |
| Jad Chamma |
Impact BBDO Dubai |
S.Art Director |
| Jarrad Pitts |
Impact BBDO Dubai |
S.English Writer |
| Jayan Subramanian |
Impact BBDO Dubai |
Illustrator |
| Logan Allanson |
Impact BBDO Dubai |
Creative Director |
| Ben Griffiths |
Impact BBDO Dubai |
Associate Creative Director |
| Emma Jane Randall |
Impact BBDO Dubai |
Account Executive |
| Tennyson Torcato |
Impact BBDO |
Creative Services Director |
| Bernard Tannoury |
BPI |
Chairman & CEO |