2018 Winners & Shortlists

UNIVERSITY PRIDE

BrandNESCAFE
Product/ServiceNESCAFE 3IN1
EntrantFP7/CAI Cairo, EGYPT
CategoryUse of Original Music
Idea Creation FP7/CAI Cairo, EGYPT
Media Placement ZENITH Cairo, EGYPT
Production GOOD PEOPLE FILMS Cairo, EGYPT

Brief Explanation

The music video is a hearty chant from a group of med students who love what they do. They inherited their dreams to be doctors from not only their fathers but their fathers’ fathers. They wear crocs and they pull all nighters so when you get a little sick someone can help you. The chant is fierce but passionate, a true sense of belonging and importance to what is being said, but in a light-hearted context brought so comically to life through music. The video ends with a request, support your school/college and buy your university’s Nescafe 3in 1 pack.

Credits

Name Company Role
Ahmed Hafez Younis FP7/CAI Executive Creative Director
Amr Haddad FP7/CAI Creative Director
Mohamed Bary FP7/CAI Senior Copywriter
Sherif Fouad FP7/CAI Art Director
Hussein Diaa FP7/CAI Copywriter
Shady Allam FP7/CAI Senior Art Director
Hisham Rahma N/A Senior Graphic Designer
Sondos Effat FP7/CAI Group Account Director
Nahla Hendy FP7/CAI Account Director
Naila Fattouh FP7/CAI Head of Strategic Planning
Moustafa El Dabbagh FP7/CAI Planning Manager
Heba Radwan FP7/CAI Head Of Film Production Department
Moayad El Shenawy FP7/CAI Producer
Omar Gawdat FP7/CAI Producer
Aslan Tarek FP7/CAI Producer
Tameem Youness Good People Films Director
Assem Ali Good People Films Art Director
Ahmed Beshary Good People Films DOP
Begad Omran Good People Films Executive Producer
Ahmed Azmi
 Good People Films Producer
Mahmoud Derbala Good People Films Producer
Mohamed Arafa Good People Films Line Producer
Karim Osman Good People Films Assistant Producer
Karim Mira Lizard Colorist
Amr Rabee Lizard Editor
Wael Alaa Byrdkill Music Composer

Hosny Ali The Garage Sound design
Nada Adel Good People Films Stylist

Links
Video URL