Brand | ALLIANZ SNA |
Product/Service | INSURANCE |
Entrant | MEMAC OGILVY & MATHER LEBANON Beirut, LEBANON |
Category | Casting |
Idea Creation
|
MEMAC OGILVY & MATHER LEBANON Beirut, LEBANON
|
Idea Creation 2
|
MEMAC OGILVY & MATHER Dubai, UNITED ARAB EMIRATES
|
Production
|
BIP MEDIA Beirut, LEBANON
|
Brief Explanation
In this TVC, we open on a deserted road, we see a group of young tough looking men with their parked cars. One of the men is talking on the phone with a younger man. He's asking him if he's the owner of the black SUV that's been stolen by the man himself. The young man replies that it is indeed his car. The tough man is asking for ransom, but the young man is not interested, in a very relaxed, confidence and simple tone. The tough man gets angry quickly as he keeps asking for less ransom as the conversation goes on. At the end of the TVC, the conversation ends with the tough man saying that the young man's car has definitely been reimbursed by the insurance company.
Credits
Danielle Chebli |
Memac Ogilvy & Mather, Beirut |
Creative Director |
Naji Boulos |
Memac Ogilvy & Mather, Beirut |
Managing Director |
Bachir Ghanem |
Memac Ogilvy & Mather, Beirut |
Account Director |
Chrsitan Safi |
Memac Ogilvy & Mather, Beirut |
Associate Creative Director |
Nour Jurdi |
Memac Ogilvy & Mather, Beirut |
Copywriter |
Marie-Noelle de Chadarevian |
Memac Ogilvy & Mather, Beirut |
Senior Copywriter |
Dimitri Ghalieh |
Memac Ogilvy & Mather, Beirut |
Senior Graphic Designer |
Mona Melhim |
bip media |
Executive Producer |
Andre Chammas |
bip media |
Director |