Du Telecom is launching its football scouting and talent seeking platform with this film. A category that is mostly informational, boring and filled with “sign-up here” or “call there.” We wanted to shake things up and refresh it a bit with this insight about what it takes to be a football legend.
Execution
For Direction. The story telling was kept simple but iconic. Powerful frames with great casting and unforgettable faces. Mixing static shots with moving shots with photography. We wanted the entire thing to read like a music video.