2018 Winners & Shortlists

YA ROUSSIA JEYIN

BrandTUNISIE TELECOM
Product/ServiceBRAND
EntrantJ. WALTER THOMPSON TUNIS, TUNISIA
CategoryEditing
Idea Creation J. WALTER THOMPSON TUNIS, TUNISIA
Media Placement MINDSHARE Tunis, TUNISIA
Production PROPAGANDA Tunis, TUNISIA
Production 2 WHITE BENCH STUDIO Tunis, TUNISIA
Additional Company TUNISIE TELECOM Tunis, TUNISIA

Brief Explanation

This film is a musical anthem, crafted for the fans of the Tunisian football team for the qualifications of Russia 2018. Each frame focuses on a person, a football fan, singing about going to Russia. We then see them buzzing around and celebrating while the rythm takes. They are making preparations for the walk to Russia 2018. Football is a national passion and we endeavoured to include the different faces that cheer for the flag. This edit features men and women, from all ages, all social classes and all backgrounds. We made sure to include as many cultural & local references as possible, calling to the roots of all Tunisians, despite any differentiating parameters.

Credits

Name Company Role
J.WALTER THOMPSON TUNIS Team J.WALTER THOMPSON TUNIS Team
Links
Social Media URL