| Brand | EDITA |
| Product/Service | TODO BOMB |
| Entrant | MAHDYS Cairo, EGYPT |
| Category | Food |
|
Idea Creation
|
MAHDYS Cairo, EGYPT
|
|
Production
|
ORCA Cairo, EGYPT
|
Brief Explanation
TODO cakes is launching a new SKU called TODO "bomb" and its being kept very low... so, The TODOs, the brand's popular clay characters, heard about this new product/recipe that is being prepared without them knowing and decided to go out this time and explore whats going on behind their back.
we see the gang fully geared, ready with the help of their TODO van (new member) and tricking the security guard to enter the factory and steal this product.
Credits
| Tamer Mahdy |
Mahdys |
Director & ECD |
| Hisham Mahdy |
Mahdys |
MD |
| Lamis Hazem |
Mahdys |
Account Director |
| Mohamed Atwa |
Mahdys |
Conceptual copywriter |
| Mohamed Nasr |
Mahdys |
Sr. graphic designer |
| Matej Kriznik |
Freelance |
DOP |
| Ahmed El-Ganainy |
Magic Beans |
Executive producer |
| Ghalia El-sayegh |
Orca |
Executive producer |
| Sara Yehia & Rodina Tantawy |
Mahdys |
Account mgt. team |
| Mahmoud, Ahmed & Youssef Ghali |
Monkeys |
Animators (post production) |
| Amir Hedaya |
Freelance |
Music Composer |
| Hosni Ali |
Le garage |
sound engenier |
| Karim Mira |
Lizard |
Colorist |
| Amr Rabea |
Lizard |
Editor |
| Mohab Alaa |
Mahdys |
Copywriter |
| Ahmed Hafez |
Aroma |
Editor |
| Refaat Ahmed |
Mahdys |
Copywriter |
| Yasser Abdellatif |
Mahdys |
Art director |
| Ahmed Othman |
Freelance |
Photographer |