2017 Winners & Shortlists

Brief Explanation

In the 2nd commercial from a campaign of 6, Ahmed Ezz and Magued El Kedwany Migo”, two most beloved Egyptian actors, are on holiday in this island state. By day the place looks like paradise, white sandy beaches, and crystal clear water. But because of the misunderstanding from Magued’s side, the evening’s Atmosphere isn’t great at all. Magued thought that a complete isolation package meant that it was an all inclusive deal i.e. food and beverages included, instead of what it actually means which is total seclusion. In summary, although the location is beautiful with the most stunning beaches at, at night it is boring which makes it less than perfect. But if it is white sands on a crystal clear beach is what you want, you will soon have these features in the iCity from Mountain View in Cairo.