2017 Winners & Shortlists

SUPER TIGER

BrandEGYPT FOODS
Product/ServiceFOODS
EntrantTHE ACADEMY Giza, EGYPT
CategoryFood
Idea Creation THE ACADEMY Giza, EGYPT

Brief Explanation

The normal view for the Egyptians dinner table is plates of food and the chips get put next to it as a scenery or a snack, but in Tiger's case the potato chips is the main dishes and the food is the scenery on the table, trying to show that our chips is totally different than other chips due to its super taste and super crunchiness

Credits

Name Company Role
Sherif Mounir The Academy Creative Director
Mohamed Abd El Hamid The Academy Associate Creative Director
Tamer Tawfik The Academy Copywriter