Brand | DANONE |
Product/Service | EVIAN WATER |
Entrant | MINDSHARE MENA Dubai , UNITED ARAB EMIRATES |
Category | Interactive Outdoor Experiences |
Media Agency 2
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MINDSHARE MENA Dubai, UNITED ARAB EMIRATES
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Entrant Company
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MINDSHARE MENA Dubai, UNITED ARAB EMIRATES
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Media Agency
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MINDSHARE MENA Dubai, UNITED ARAB EMIRATES
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English Translation of Main Headlines
EVIAN globe incorporated all of Evian’s key elements from the French Alps to falling snow, giving visitors the feeling of being at the French Alps. The Globe experience addressed all five senses, allowing visitors to touch the bottle, smell the snow-filled air, listen to music, see key elements, and taste Evian. Visitors were also able to pose for a photo inside the snow globe, through a digital photo box which allowed them to share their captured experience on their social channels through the hashtag #frenchalpspurity. The snow globe was set up at key hotspots such as JBR, FFWD & DIFC.
Credits
Romel El Bittar |
Mindshare MENA |
Senior Manager - Exchange |
Sarosh Waiz |
Mindshare MENA |
Senior Manager - Digital |
Dima Khatib |
Mindshare MENA |
Social Media Manager |
Joud Boksmati |
Mindshare MENA |
Executive - Digital |
Sophia Kenvold |
Mindshare MENA |
Social Media Director |
Keram Mazouzi |
Mindshare MENA |
client Leadership Director |