2016 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Production Company Location Award
A08 Retail Stores, Restaurants & Fast Food Outlets
BIG MAC WALK
MCDONALD'S / QUICK SERVICE RESTAURANT
LEO BURNETT DUBAI UNITED ARAB EMIRATES BIG KAHUNA FILMS
Dubai
UNITED ARAB EMIRATES
A09 Travel, Transport & Tourism, Entertainment & Leisure
RISE TO THE OCCASION
BAKU EUROPEAN GAMES OPERATION COMMITTEE / EURO GAMES 2015
MEMAC OGILVY & MATHER LEBANON Beirut LEBANON EUROMEDIA COMPANY
Kiev
UKRAINE
MUSCLE MAN
ATLANTIS THE PALM, DUBAI / AQUAVENTURE WATERPARK
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES ZO PRODUCTIONS
Dubai
UNITED ARAB EMIRATES
Short List
COACH
ATLANTIS THE PALM, DUBAI / AQUAVENTURE WATERPARK
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES ZO PRODUCTIONS
Dubai
UNITED ARAB EMIRATES
Short List
ETIHAD AIRWAYS, FLYING REIMAGINED
ETIHAD AIRWAYS / AIRLINE
M&C SAATCHI Abu Dhabi UNITED ARAB EMIRATES THOMAS THOMAS FILMS
London
UNITED KINGDOM
A10 Publications & Media
WHEN?
TREE AD / AL JOUMHOURIA NEWSPAPER
PHENOMENA Beirut LEBANON
ADSPORTS FENCING
ABU DHABI MEDIA / TV CHANNEL
VIP FILMS Dubai UNITED ARAB EMIRATES VIP FILMS
Dubai
UNITED ARAB EMIRATES
ADSPORTS FOOTBALL
ABU DHABI MEDIA / TV CHANNEL
VIP FILMS Dubai UNITED ARAB EMIRATES VIP FILMS
Dubai
UNITED ARAB EMIRATES
ADSPORTS SWIMMING
ABU DHABI MEDIA / TV CHANNEL
VIP FILMS Dubai UNITED ARAB EMIRATES VIP FILMS
Dubai
UNITED ARAB EMIRATES
SSFC 2015 – THE WAY BACK
SAMSUNG GULF ELECTRONICS / SAMSUNG CORPORATE
CHEIL MENA Dubai UNITED ARAB EMIRATES BAZOOKA FILM PRODUCTION
Dubai
UNITED ARAB EMIRATES
Bronze
SSFC 2015 – FORGET ME NOT
SAMSUNG GULF ELECTRONICS / SAMSUNG CORPORATE
CHEIL MENA Dubai UNITED ARAB EMIRATES BAZOOKA FILM PRODUCTION
Dubai
UNITED ARAB EMIRATES
Bronze
A11 Financial Products & Services
THE LAWYER
MEMAAR EL MORSHEDY / DEGLA BUSINESS
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
THE HAUNTED HOUSE
MEMAAR EL MORSHEDY / REAL ESTATE
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
THE MEETING
MEMAAR EL MORSHEDY / REAL ESTATE
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
THE HAIRDRESSER
MEMAAR EL MORSHEDY / DEGLA BUSINESS
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
THE DOG
MEMAAR EL MORSHEDY / REAL ESTATE
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
THE SHOWER
MEMAAR EL MORSHEDY / REAL ESTATE
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
Short List
THE STEPFATHER
MEMAAR EL MORSHEDY / REAL ESTATE
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
LOCATION, LOCATION, LOCATION 1
MEMAAR EL MORSHEDY / REAL ESTATE
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
LOCATION, LOCATION, LOCATION 2
MEMAAR EL MORSHEDY / REAL ESTATE
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
Short List
CAR
ALEXBANK / PERSONAL FINANCE
ANIMATION ADVERTISING Cairo EGYPT HAMA FILM PRODUCTIONS
Giza
EGYPT
ATM
ALEXBANK / DEBIT & CREDIT CARDS
ANIMATION ADVERTISING Cairo EGYPT HAMA FILM PRODUCTIONS
Giza
EGYPT
BANQUE MISR TURN THE PAGE CAR LOAN
BANQUE MISR / FINANCIAL SERVICES
HIT CREATIVE COMMUNICATION Cairo EGYPT THE HOUSE POST PRODUCTION
6th Of October City
EGYPT
BANQUE MISR TURN THE PAGE DURABLE GOODS LOAN
BANQUE MISR / FINANCIAL SERVICES
HIT CREATIVE COMMUNICATION Cairo EGYPT THE HOUSE POST PRODUCTION
6th Of October City
EGYPT
BANQUE MISR TURN THE PAGE MORTGAGE
BANQUE MISR / FINANCIAL SERVICES
HIT CREATIVE COMMUNICATION Cairo EGYPT THE HOUSE POST PRODUCTION
6th Of October City
EGYPT
BANQUE MISR TURN THE PAGE PERSONAL LOAN
BANQUE MISR / FINANCIAL SERVICES
HIT CREATIVE COMMUNICATION Cairo EGYPT THE HOUSE POST PRODUCTION
6th Of October City
EGYPT
BANQUE MISR TURN THE PAGE PROJECTS LOAN
BANQUE MISR / FINANCIAL SERVICES
HIT CREATIVE COMMUNICATION Cairo EGYPT THE HOUSE POST PRODUCTION
6th Of October City
EGYPT
BANQUE MISR TURN THE PAGE SAVING FUNDS
BANQUE MISR / FINANCIAL SERVICES
HIT CREATIVE COMMUNICATION Cairo EGYPT THE HOUSE POST PRODUCTION
6th Of October City
EGYPT
THE MAKERS ACCOUNT
BYBLOS BANK / THE MAKERS
FP7/BEY Achrafieh LEBANON CLANDESTINO FILMS
Beirut
LEBANON
QNB GARANGAO TVC
QNB / QNB
J. WALTER THOMPSON Doha QATAR VIP FILMS
Beirut
LEBANON
BMCE BANK OF AFRICA LET'S DREAM OF A NEW WORLD
BMCE BANK / BANK SERVICES
DOUNIA PRODUCTIONS Casablanca MOROCCO DOUNIA PRODUCTIONS
Casablanca
MOROCCO
FIRST FAST
MASHREQ BANK / RAMADAN
M&C SAATCHI Abu Dhabi UNITED ARAB EMIRATES BOOMTOWN PRODUCTIONS
Dubai
UNITED ARAB EMIRATES
PROCRASTINATION MUSEUM
HSBC / BANK
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES RATTLING STICK
London
UNITED KINGDOM
Short List
A12 Business Products & Services
WE DON'T ALL EAT THE SAME THINGS - COW
ESMART / INTERNET SERVICES
KEY FILM Cairo EGYPT KEY FILM
Cairo
EGYPT
Short List
WE DON'T ALL EAT THE SAME THINGS - CHICKEN
ESMART / INTERNET SERVICES
KEY FILM Cairo EGYPT KEY FILM
Cairo
EGYPT
WE DON'T ALL EAT THE SAME THINGS - GOAT
ESMART / INTERNET SERVICES
KEY FILM Cairo EGYPT KEY FILM
Cairo
EGYPT
GAMING
MOBILY / ELIFE
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES INDEPENDENT PRODUCTIONS
Beirut
LEBANON
LOADING
MOBILY / ELIFE
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES INDEPENDENT PRODUCTIONS
Beirut
LEBANON
SHARING
MOBILY / ELIFE
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES INDEPENDENT PRODUCTIONS
Beirut
LEBANON
A13 Commercial Public Services
OPERATOR
ETISALAT / NETWORK
CAVIAR CREATIVE Kuwait City KUWAIT DAWSON PRODUCTIONS
Prague
JOY FILMS ME
Dubai
WINDMILL LANE
Dublin
CZECH REPUBLIC
UNITED ARAB EMIRATES
IRELAND
NETWORK CAMPAIGN
ETISALAT / NETWORK
CAVIAR CREATIVE Kuwait City KUWAIT DAWSON PRODUCTIONS
Prague
JOY FILMS ME
Dubai
WINDMILL LANE
Dublin
CZECH REPUBLIC
UNITED ARAB EMIRATES
IRELAND
THE CRASH
ETISALAT MISR / TELECOMMUNICATIONS
KING TUT'S PLAYGROUND Cairo EGYPT BIGFOOT FILMS
Cairo
EGYPT
THE ATTACK
ETISALAT MISR / TELECOMMUNICATIONS
KING TUT'S PLAYGROUND Cairo EGYPT BIGFOOT FILMS
Cairo
EGYPT
GYM
ETISALAT MISR / TELECOMMUNICATIONS
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
HAIR CREAM
ETISALAT MISR / TELECOMMUNICATIONS
KING TUT'S PLAYGROUND Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
IN TARIFF LAUNCH ( 1 OF 3)
VODAFONE / TELECOMUNICATION
J. WALTER THOMPSON CAIRO EGYPT BIGFOOT FILMS
Cairo
EGYPT
IN TARIFF LAUNCH (2 OF 3)
VODAFONE / TELECOMUNICATION
J. WALTER THOMPSON CAIRO EGYPT BIGFOOT FILMS
Cairo
EGYPT
IN TARIFF LAUNCH ( 3 OF 3)
VODAFONE / TELECOMUNICATION
J. WALTER THOMPSON CAIRO EGYPT BIGFOOT FILMS
Cairo
EGYPT
IT BELONGS ONLINE MUSCLE MAN
MOBINIL / TELECOMMUNICATION
FP7/CAI Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT
IT BELONGS ONLINE LOVE BIRDS
MOBINIL / TELECOMMUNICATION
FP7/CAI Cairo EGYPT LIGHTHOUSE FILMS
Cairo
EGYPT