2016 Winners & Shortlists

CAR

BrandCOMMERCIAL BANK
Product/ServiceCONSUMER SERVICES
EntrantLEO BURNETT DOHA, QATAR
CategoryViral Film
Entrant Company LEO BURNETT DOHA, QATAR
Advertising Agency LEO BURNETT DOHA, QATAR
Production Company GINGER CAMEL Doha, QATAR

The Campaign

We see a young Qatari man step out of his villa as he’s browsing a magazine. Flipping through the pages, a car image stops him. He marks the page, walks purposely towards a small stepladder, holds the magazine high above his head, and shakes the magazine once. Voila! The car he had his eye on is instantly in his drive way.

Credits

Name Company Role
Bechara Mouzannar Leo Burnett Chief Creative Officer
Sami Saleh Leo Burnett Doha Managing Director
Munah Zahr Leo Burnett Doha Executive Creative Director
Youssef Chahine Leo Burnett Doha Communication Director
Lara Traboulsi Leo Burnett Doha Communication Supervisor
Samer Lahoud Leo Burnett Doha Creative Director
Thiago Gouveia Leo Burnett Doha Senior Art Director
Ziad Azar Leo Burnett Doha Senior Art Director
Felipe Menezes Leo Burnett Doha Senior Art Director
Tala AlAli Leo Burnett Doha Copywriter