2016 Winners & Shortlists

WATER WASTAGE

BrandQATAR ELECTRICITY & WATER CORPORATION (KAHRAMAA)
Product/ServiceTARSHEED - CONSERVATION LAW
EntrantLEO BURNETT DOHA, QATAR
CategoryCharities, Public Health, Safety & Awareness Messages
Entrant Company LEO BURNETT DOHA, QATAR
Advertising Agency LEO BURNETT DOHA, QATAR
Production Company STOKED Beirut, LEBANON

The Campaign

An overeager water hose is overly enthusiastic about splashing water. We then see the relationship between him and the gardener-the man supposedly in charge of it. The gardener is constantly soaked with water with the cheeky water hose bobbing his head in amusement. Driven by annoyance, the owner of the house and the gardener finally take charge and place a nozzle on the hose to stop its madness, as well as avoid getting a big fine for wasting water.

Credits

Name Company Role
Bechara Mouzannar Leo Burnett Chief Creative Officer
Sami Saleh Leo Burnett Doha Managing Director
Munah Zahr Leo Burnett Doha Executive Creative Director
Thiago Gouveia Leo Burnett Doha Senior Art Director
Ziad Azar Leo Burnett Doha Senior Art Director
Frederic Wehbe Leo Burnett Doha Art Director
Alex Oliveira Mota Leo Burnett Doha Copywriter
Muna Chamseddin Leo Burnett Doha Designer
Lara Traboulsi Leo Burnett Doha Communication Supervisor