2016 Winners & Shortlists

SAUDI NATIONAL DAY 2015

BrandSHAWARMER
Product/ServiceSAUDI NATIONAL DAY 2015
EntrantHABBAR Dhahran, SAUDI ARABIA
CategoryViral Film
Entrant Company HABBAR Dhahran, SAUDI ARABIA
Advertising Agency HABBAR Dhahran, SAUDI ARABIA
Media Agency TACT Riyadh, SAUDI ARABIA
Production Company JETHER Dhahran, SAUDI ARABIA

The Campaign

A cover of a classic National song was recreated with a twist. Verses of the song were translated into other languages. It was then performed by Saudis and Non-Saudis in their native tongue, all while they were showing their contribution to building the Kingdom through their work.

Credits

Name Company Role
Hassan Alansari Habbar Creative Director
Feras Alhaidari Habbar Copywriter
Ibrahim Alshiha Habbar GM
Abdulelah Alansari Jether Account Director
Mahmoud Akram Jether GM
Abdullah Alshariedah Jether DP
Almohannad Alkadam Jether Associate Director
Rayan Altuami tact CEO
Alaa Almajhad tact Digital and Strategy
Faisal Alrasheed Shawarmer Marketing Director
Iyad Alrasheed Shawarmer CEO